Best Selling Items on Facebook Marketplace in 2025

Over the past years, Facebook Marketplace has become a prime platform for buying and selling new and used items. Whether you’re looking to sell fashion apparel, electronics, furniture, or seasonal items, the platform offers local and nationwide buyers.

• Facebook Marketplace recorded 1.1 billion users in 2024–spotlighting the popularity of the digital flea market!
• 40% of Facebook users shop on Facebook Marketplace
• Businesses recorded a 82.5% conversion rate from Facebook Marketplace 

(resources listed at the end of the blog)

This blog delves into the popular and trending categories that consistently rank among the best selling items on Facebook marketplace. These include furniture, electronics, seasonal items, clothing, office supplies, books, accessories, tools, jewelry, and more!

Why Sell On Facebook Marketplace?

One of the biggest advantages of this marketplace is that it has no listing fees! It’s a budget friendly option for independent sellers looking to declutter or flip products or small businesses looking to turn a profit fast. It offers location flexibility i.e. targeting customers in your locality without having to do anything extra (like setting up an e-commerce store or business). 

Furthermore, the platform is exceptionally easy to use and even offers options such as ‘boosted listings’ to promote your listings in the form of Facebook Ads. 

This blog delves into expert tips for selling items on Facebook Marketplace, including how to sell faster, handle local pickups or deliveries, identify popular items to sell, and optimize your listings for maximum visibility.

Now let’s dive right into the best selling items on Facebook Marketplace! 

Best Things to Sell on Facebook Marketplace (Category Wise)

As per statistical data, the top selling items on Facebook Marketplace fall under these top 3 most popular categories:

1. Furniture 
2. Clothing & Accessories
3. Electronics 

Furniture 

With the rising cost of first-hand brand new furniture items, a lot of users seek cheaper or second hand items. There has also been a rise of creative buyers who buy old pieces to upcycle and resell them. If you’re one of them, learning how to sell furniture can help you tap into this growing trend profitably.

Furniture is one of the most best selling items on Facebook marketplace, exactly because of this. It’s a category that is always in demand! While of course, there are certain seasons where the demand increases, such as college move in season, outdoor season, spring cleaning, or the holiday season. 

Often, you find ‘free’ listings (free of cost) from sellers that are looking to let go of unwanted items fast. 

Some popular things to sell on Facebook marketplace in this category include: 

• Office furniture: Desks, computer tables, chairs, bookshelves, and filing cabinets.
• Living room furniture: Sofa or sofa sets, TV wall mount, coffee tables, ottomans, and TV units.
• Bedroom furniture: Beds, bunk beds, bed frames/headboards, nightstands, dresser, vanities, and mirrors. 
• Dining room furniture: Dining tables & chairs and bar stools. 
• Outdoor furniture: Patio sets, lounge chairs, outdoor tables and benches, hammocks, swings, and outdoor heaters. 
• Storage & organization: Storage cabinets, shelving units and side tables. 
• DIY furniture projects: Plywood, upcyclable pieces, unfinished furniture, and different materials used to make furniture (metal table base, fixtures, etc). 

Tips To Selling Furniture on Facebook Marketplace

• Facebook allows up to 10 photos of your item and 1 video (60 sec)–so ensure you are photographing and videoing it from all angles. You can also stage the photos to make a piece look more appealing. Photos should be well-lit, clear and crisp. Sellers can add a photo that shows the dimensions of the item too. If there are any imperfections on the item(s), add photos of that too. The video can detail more information. 
• Use keywords related to your item like “Solid Hardwood Outdoor Chair” “Handcrafted Console Table” “Rustic Wood Dining Set”. 
• The description should have details of dimensions, the condition of the item, delivery options, a personal message (eg – Letting go of this table, open to negotiations, self pick up, etc). Be specific and honest–if you are selling used items then be transparent about the condition. The general rule of thumb for used items is that it should be usable and has no history of termites, dampness, or mold. Natural wear and tear is alright.
• Select the appropriate condition and category of the item. 
• Pricing the furniture should depend on the condition, demand, locale, competitor pricing. Leave some room for negotiations. 
• Use optional fields for furniture such as color, decor style, finish, etc.  

Clothing and Accessories

The second most popular category on Facebook Marketplace is ‘Clothing & Accessories’. The demand for these types of products is consistent with certain seasons having a higher demand (back to school/college season, holiday season, wedding season, etc). 

Sellers sell clothing and accessories on this platform because it grants access to a large local audience without much ecommerce setup, budget friendly fashion and no listing fees. You will also find sellers selling used clothes and accessories (read: thrifted) as it’s a convenient way to declutter and make some money from what they no longer wear or use. Selling on this platform is an easy way to sell clothes online.

Some popular selling items on Facebook Marketplace under this category include:

• Branded clothing: Designer jeans, athletic wear, outerwear, streetwear, wedding & bridal dresses, men’s tuxedo or suits and luxury brands. 
• Shoes: Sneakers, boots, running shoes, designer heels, and casual shoes. 
• Luggage, bags and handbags: Luxury handbags, tote bags, crossbody bags, backpacks, vintage bags, hard/softshell luggage, duffles, and rolling suitcases.
• Baby clothes (sold in bundles most of the time): Onesies, shoes for toddlers, sweaters, socks, beanies, mittens, and frocks. You can list these items in the ‘baby & kids’ category on Facebook. But for the purpose of this blog, it falls under ‘clothing & accessories’. 
• Jewelry & Accessories (also sold in bulk at times) – Belts, necklaces, rings, earrings, hats, caps, bracelets, bangles, watches, sunglasses, shawls, wallets, and custom or handmade pieces. 

Note: Certain items in this category are sold in bundles because sellers want to sell a large number of similar items at once and provide economical value. Often it is easier than listing items individually that are in the same category. The shipping and delivery is easier than multiple small items. For example, a bag of baby girl clothing in size 18 months contains 35 pieces and is listed for $35 (i.e. one piece is $1).

Tips To Selling Clothing & Accessories on Facebook Marketplace

• Be honest and transparent about the condition of the items. For example, if a piece of clothing is faded or has a stain, explicitly mention that in the description. 
• Add clear well lit photos. Disclose and photograph any flaws of the item so the buyer can decide if they want to purchase the item. 
• Be responsive and answer questions quickly. 
• Certain clothes and accessories (especially jewelry) sell better in bulk. Sellers often use “grab bags” which contain the items in bulk and price them low.
• Trendy items like “coats” or “sneakers” can be sold individually. 
• If you are selling branded items, try to provide the authenticity of the product through: a clear picture of the brand tag or logo, an original receipt, serial number, and packaging. You can also arrange meet ups for buyers to inspect the item. 
• Use descriptive keywords in the title and description like “Knit Sweater” “Levis Chinos Size 32” “Slightly Worn, Good Condition”.
• Choose the appropriate category it falls under for better visibility. 
• Use optional fields like, brand, color, material type, size, etc. 

Electronics

The third best thing to sell on facebook marketplace is Electronics! 

Electronics are another category that are high in demand on the platform namely second hand tech. It offers profitable resale value for sellers. 

Additionally, sellers choose to sell their electronics here because it’s easy to list, they can get rid of depreciating or older electronics, sell second hand items at cheaper prices, sell them to buyers who want to refurbish them, or they are looking to trade one item with another. 

Note: Facebook Marketplace officially does not offer any ‘trading’ facilities. This activity has to be communicated via personal message and the seller & buyer can liaise the deal themselves.

Some popular selling items on Facebook Marketplace under this category include:

• Mobiles: iPhone 12,13,14,15, Samsung Galaxy Series, Google Pixel, OnePlus, and XiaoMi. 
• Computers & Laptops: Apple Macbook Air/Pro, Lenovo ThinkPad, gaming PCs, monitors, external hard drive and SSD cards.
• Accessories: Wireless chargers, mouses, keyboards, phone cases, MagSafe accessories, 
• Smartwatches: Apple Watch,  FitBit, and Samsung galaxy watch.
• Home entertainment & Audio: AirPods Pro, bluetooth headphones, 4K/ OLED TVs, Firestick, Apple TV, bluetooth speakers, soundbars and home theatre system. 
• Cameras & Drones: DSLRs, polaroid cameras, film cameras, security cameras, and drones. 
• Gaming Console: PS 4 or 5, Xbox, Nintendo Switch, VR headset, gaming headset, and controllers. 
• Smart Home Gadgets: Alexa, and Smart lights/doorbells/thermostats. 
• Other Electronics: Robot vacuums, Kindle, and Air Purifiers. 

Tips To Sell Electronics on Facebook Marketplace

• Reset devices to factory settings before selling them. 
• Sell items preferably with the original box, charger, warranty card and manual. 
• Ensure items don’t have dents, cracks, or broken screens. If they do, photograph it to demonstrate transparency. 
• Write down the device’s serial number in case you need it later. 
• Check the rating of the buyer to build trust by visiting their Marketplace Profile. 
• List the actual price you want for the item. Listing it as $1 is against Facebook’s commerce policies. 
• Add the model number so buyers can look up the specifications. 
• If the buyer wants to “test” the product before buying you can send a video or arrange for a meet up. Certain sellers add videos of the product in the listing itself. 
• If “trading”, then please communicate all terms carefully before meeting up. 
• Use descriptive keywords – you can check listings on Amazon or Ebay for the same product to draw inspiration. 

Read More: Become a successful seller by learning insider tips with this detailed guide on how to sell on Facebook.

Home Appliances

Next up on our list of best selling items on Facebook Marketplace is home appliances. Sellers often sell these appliances because they are remodelling, upgrading, the item needs a repair or are simply moving out. 

Based on a thread on Reddit, we learned that the moving charges for an appliance range $50 to $100 even for short distances. So a lot of sellers opt to sell it on Facebook Marketplace so the buyer can bear these costs and they can also make money from the sale of appliances. 

At times, repairing an appliance can be costly so sellers prefer to let go of the item and sell it to someone that can either fix it themselves or bear the cost of the repair. 

Note: Repairing services for appliances are strictly not allowed on Facebook Marketplace. The platform does not allow the sale of services. There are many listings on the platform offering these services using special characters as the title and description to game the system—these listings will eventually be taken down as it violates their policies.

Some popular selling items on Facebook Marketplace under this category include:

• Kitchen: Refrigerators, microwaves, toasters, ovens, immersion blender, blender, juicer, coffee makers, cooktops (gas, electric and induction), kitchen chimney, food processors, crockpots, stand mixers, electric kettles, and air fryer. 
• Laundry: Washing machines (top/front load/portable), dryers, washer-dryer combo, steamers and irons. 
• Heating & Cooling: Air conditioners, fans, space heaters, humidifiers, dehumidifiers, and thermostats.
• Cleaning: Vacuum cleaners, steam mops & carpet cleaners, and air purifiers. 
• Bathroom: Hair dryers & straighteners, electric toothbrushes and electric razors. 
• Outdoors: BBQ Grills & smokers, freezers, lawn mowers, leaf blowers, generators/inverters, and pressure washer.  

Tips To Sell Home Appliances on Facebook Marketplace

• Show the brand, model, labels or serial number of the item. 
• Mention the main features such as “Energy Certified” “Wi-fi enabled” “Self cleaning oven”. The dimensions of the product should be clearly stated. If the product is sold with the box then mention that. 
• If the appliance has some part of it that is not working, ensure you mention this in the description. For example “Refrigerator for sale, freezer not working”. 
• Mention the condition of the item: used, fair, new, used like new, etc. 
• Be clear of the delivery options: door step delivery, self pick up, door pick up, etc. 
• If the warranty is included or still valid, add that in your description. 
• If you are open to negotiation or “OBO”, then that can be added in the description as well. 
• Use keywords in your title such as “Samsung 4-Door Smart Refrigerator – Energy Efficient – Great Condition”. Check other similar listings for inspiration. 

Toys, Baby Gear, and Kids Items

The next category on our list is toys, baby gear and kids items. Sellers let go of the items babies and kids outgrow these products pretty quickly. Also, new baby gear is expensive and many parents prefer to buy secondhand at a fraction of the cost. 

Some popular selling items on Facebook Marketplace under this category include:

• Baby Gear & Essentials: Strollers, car seats,  high chairs, diaper bags, baby baths, playpens, baby monitors, bottle sterilizers, baby swings, baby walkers, breast pumps, cribs & bassinets, rocking chairs, and changing tables. 
• Toys & Games: Stuffed toys, LEGOs, dolls & action figures, toy cars, board games, puzzles, play sets, ride-on toys (scooters, bicycles, mini cars), educational toys, outdoor toys, and dollhouses. 
• School & Art Supplies: Storybooks, workbooks, learning kits, arts & crafts kits, coloring books, paints, scrapbooks, crayons, and lunchboxes. 
• Outdoor Equipment: Kids bicycles & helmets, knee and elbow pads, skates, skateboards, water play toys, trampolines and sports equipment (soccer/football/baseball bats, balls or gear). 

Tips To Sell Toys, Baby Gear & Kids Items on Facebook Marketplace

• Ensure that items meet safety standards. Mention the age group(s) the items are suitable for. 
• If there is wear and tear, show it honestly by photographing it properly. 
• List Christmas toys in November or December as those are festive months. 
• Add a note that states “cross posted in multiple groups” urging buyers to act fast. 
• Choose the right keywords for your listing such as, “Chicco KeyFit 30 Infant Car Seat – Excellent Condition – Includes Base”.
• Mention features, condition, size, add pictures of labels, and add retail price vs your price in your listing.
• Choose the right category: Toys & games and baby & kids are the category options for these types of products. 
• Use the optional field: “Age Range”. 

Seasonal and Holiday Items

Seasonal and holiday items are next on our list. These items are usually sold in April, June, October, November, December and early January. Some notable holidays include Easter, Halloween, Thanksgiving, Christmas, Hanukkah and New Year. 

Other seasonal items include, back to school supplies, summer items, rainy season items, and winter items. 

Note: Seasonal items don’t have a special category on Facebook Marketplace. Instead, they are included in the category of the item it falls under. For example, if you are selling an Inflatable Pool because of the summer season, then that would be listed under the ‘Garden’ category. Additionally, there is also a ‘miscellaneous’ category. Ultimately, these are heavily driven by the keywords in the listing(s).

Some popular selling items on Facebook Marketplace under this category include:

• Easter: Egg baskets, bunny decorations, wreaths. 
• Summer: Inflatable pools, swimsuits, air conditioners, fans, hammocks, trampolines, bicycles, beach umbrellas, and lounge chairs. 
• Spring: Umbrellas, rain coats, storage bins (for spring cleaning), waterproof jackets, and light jackets. 
• Halloween costumes & decorations: Pumpkins, fake cobwebs, costumes, themed lights and kids costumes. 
• Thanksgiving decorations: Fall wreaths, table centerpieces, and festive dinnerware.
• Christmas Decorations: Christmas trees, wreaths, holiday lights, and ornaments.
• Winter: Coats, boots, gloves, scarves, heated blankets, snow equipment, and space heaters.
• Back-to-School Items:  Backpacks, laptops, school supplies, desks & chairs.
• New Year’s Eve Party Supplies: Party decorations, cocktail sets and festive outfits.

Tips To Sell Seasonal & Holiday Items on Facebook Marketplace

• List these items at least 1 or 2 months before the season starts for better sales. If the demand is high, last minute buyers will pay more for holiday sales.
• The product listings are driven by keywords especially if you want to cater to a specific holiday festival. Use them in the title and description both. For example – “6ft Life Size Animated Christmas Santa Claus Singing Holiday Decor”.
• Have the option of local pick up or quick delivery. For example, many sellers offer “porch pick up”
• Use limited time offers especially if the items you have are in low quantities. 
• Sell leftover seasonal items after the season. You can offer clearance deals or bundle leftovers into discount packs. 

Hobbies and Leisure Items

Hobbies and leisure items are next up on the things to sell on the Facebook Marketplace. These items have a specific category on the platform titled ‘Hobbies’. These items are typically sold because sellers may want to upgrade their current paraphernalia or have simply grown out of the hobby. They also have a high resale value because new gear is pricier. 

While ‘Hobbies’ is a separate category on Facebook Marketplace, depending on your specific interests you can even find items listed in these categories: ‘Musical Instruments’, ‘Sporting Goods’, ‘Buy & Sell Groups’, ‘Toys & Games’ and more.  

Some top selling items on Facebook Marketplace under this category include:

• Arts & Crafts Supplies: Paints, brushes, easels, drawing kit, sewing machines & fabric, knitting & crocheting supplies, color pencils, crayons, markers, and scrapbooks. 
• Musical Instruments & Equipment: Guitars, keyboards, pianos, amplifiers, drum sets, violins, and microphones & recording equipment.
• Sports & Fitness Equipment: Treadmills, dumbbells, barbels, yoga mats, boxing gloves, golf clubs, stationary bikes, tennis & badminton rackets, and skating gear. 
• Outdoor & Adventure Gear: Bicycles, camping tents, sleeping bags, hiking gear, telescopes for stargazing, fishing rods, kayaks and paddleboats.
• Miscellaneous: Gaming & collectibles, books, coins, stamps, cameras, drones, woodworking tools, etc. 

Tips To Sell Hobbies And Leisure Items on Facebook Marketplace

• Mention the maintenance details of the item being sold. 
• Items made out of metal, iron, or steel should not be rusted. 
• Mention the condition of the item, if it has any dents or scratches or how ‘used’ it is. 
• List your item in the most relevant category. As mentioned earlier, not all items would fall under the ‘hobbies’ category. 
• Add a video for specific items that could benefit from a demo or to prove it is working. For example, you can include a short video of you playing the guitar to demonstrate the sound. 
• Mention all the features, dimensions, brand of the item in the listing. 
• If certain gear or equipment was recently serviced, for example, if you recently got new brakes for your bicycle then add that in. 

Collectibles and Vintage Items

Next up we have collectibles and vintage items. These items are typically bought by collectors with a passion for a specific interest looking for rare finds, or simply for decorative purposes. 

Collective and vintage items don’t have a specific category on the marketplace–you can list them under miscellaneous or the category the item belongs to. Thus, these types of listings are keyword driven (using relevant keywords in titles and descriptions will help your products get found by buyers). 

Some popular selling items on Facebook Marketplace under this category include:

• Vintage items: Vinyl records & cassette tapes, vintage radios & record players, vintage magazines, retro video games and consoles, VCR/CD player, walkmans, brick/flip phones, and rotary phones.
• Antiques: Antique clocks & watches, antique furniture, antique artwork, antique mirrors, and antique decor.
• Collectibles: Comics in mint condition, action figures, trading cards, first edition or signed books, historical memorabilia, coins, currency, maps, stamps, postcards, and classic children’s books.

Tips To Sell Collectibles and Vintage Items on Facebook Marketplace

• Since these items are keyword driven, use keywords like “vintage,” “rare,” or “limited edition” to attract collectors.
• Offer premium prices for “mint condition” items. Collectors are ready to pay premium prices for such items. 
• Take high quality detailed photos, as buyers might want to examine the authenticity or condition of the item.
• Buyers will expect a history of the item so write a detailed description, for example, Hot Wheels Redline 1969 Camaro by Mattel, purchased in 1975, in mint condition. 
• If you have certificates, manufacturer markings, original tags, then ensure that is included in the photos to verify authenticity. 
• Price your items correctly. Vintage items and collectibles are typically priced higher than regular items based on the rarity and condition. Check eBay or other identical listings for inspiration. 
• Post the listing in Facebook Collector Groups to gain more traction. 
• Avoid lowball offers. 

Tools and DIY Supplies

Tools and DIY supplies are another highly sought after category on Facebook Marketplace. Many buyers prefer to create their own furniture or are renovating/building their house on their own. Building materials/supplies and tools are often very expensive thus sellers find cheaper alternatives. Some sellers have extra scrap material left over from previous projects that they are looking to get rid of.

Some popular selling items on Facebook Marketplace under this category include:

• Power Tools: Saws, woodworking tools, nail guns, staple guns, chainsaw, table saws, tile cutters, and drills. 
• Hand Tools: Hammers, pliers and clamps, wire cutters, screwdriver and wrench sets, hacksaw, and axe. 
• Construction and Renovation Equipment & Material: Ladders, tiles, steel beams, sheet metal/roofing sheets, PVC pipes, fences, plywood, pipes, painting supplies, drywall tools and concrete mixers. 

Tips To Sell Tools and DIY supplies on Facebook Marketplace

• Complete tool sets sell better than individual hand tools. Sellers also bundle up a variety of different tools that they want to let go. For example, a seller could list a bundle of hand tools, nuts and bolts and other accessories. 
• If items are rusted, dented, bent, then please mention that in your listing and included pictures. 
• Mention the dimensions of the items. 
• For wooden material ensure there is no mold or termites. 
• These items can be listed under the ‘Home Improvement Supplies’ category. 

Vehicles and Accessories

Vehicles and accessories are next on our list. Facebook Marketplace has a specific category and listing option for vehicles. The sale of vehicles would require more conversations, details, and negotiations than other items listed. It’s important to note that most vehicles listed are second hand vehicles. Businesses are not allowed to create listings on the platform. 

Accessories are not listed within the ‘vehicles’ category, and are more keyword driven in nature. 

Some popular selling items on Facebook Marketplace under this category include:

• Cars & Motorcycles: Sedans, SUVs, trucks, sports bikes, dirt bikes, and cruisers. 
• Auto parts & accessories: Wheels, tires, engine parts, batteries, floor mats, dash cams, audio systems, seat covers, and polishes.
• Others: Campers, RVs, trailers, speed boats, motor boats, catamaran, and sail boats. 

Tips To Sell Vehicles and Accessories on Facebook Marketplace

• List vehicles using the ‘vehicle for sale’ option. Using this option you can select various fields such as vehicle type, year, make, and model. 
• The description should have the model, make, condition, mileage, specs, and known issues. 
• Add clear photos or videos of the interior and exterior. 
• Share the Vehicle’s Identification Number (VIN) to inform potential buyers of the vehicle’s history. 
• Facebook Marketplace does not offer buyer or seller protection for vehicle transactions. Therefore, exercise caution when dealing with such sales. 
• Ensure all paper work and document transfers are discussed and in place. 
• Consider local laws and regulations regarding private vehicle sales. 
• Meet in public places for when buyers want to meet up for a test drive or to examine the vehicle. Always use your discretion and be safe. 
• Communicating is key in these types of sales, so respond promptly and effectively. 
• Lay out your terms and conditions beforehand, for example, in your listing you can mention “All sales are final”. 

Books & Study Materials

The last and final category on the list of best selling items on Facebook Marketplace are Books & Study Materials. New books are usually expensive, so buyers seek second hand or used books instead. 

Some popular selling items on Facebook Marketplace under this category include:

• Textbooks: College textbooks, high school textbooks (AP), children’s textbooks, nursing textbooks, and medical textbooks. 
• Children’s books: Story books, coloring books, picture books, workbooks, and study guides.
• Exam Prep Books: LSAT, SAT, CAT, CFA, AP, ACT, GMAT, and MCAT prep books.
• Others: Fiction and non fiction books, comics, flash cards, and practice tests. 

Tips To Sell Books & Study Materials on Facebook Marketplace

• The description should include, condition, title & author, ISBN, edition & year, and pickup & shipping options. 
• Sell exam prep books based on seasonal demand. 
• You can target specific locales i.e. where universities are located. 
• If books have ‘highlights’ ‘scribbles’ ‘handwritten notes’ or tears then mentioning this will make your listing more transparent. For example, “some underlining in pencil on a few pages, but all text is readable”.
• Consider selling prep books or textbooks in bundles. These will sell faster. 

Profitable Products to Sell on Facebook Marketplace

As mentioned in an earlier part of our blog, the top 3 profitable categories on Facebook Marketplace are: Furniture, electronics, and clothing & accessories. 

Sellers can explore the platform themselves to identify trends in their local area. 

Some profitable products to sell on Facebook Marketplace are: 

• Second hand electronics: Cell phones, cameras, security cameras, printers, scanners, portable audio & video systems, video games & consoles, computers, TVs, chargers, and more. 
• Trendy fashion items: Jeans, boots, baby clothes bundles, dresses, t-shirt bundles, kid’s clothing, designer handbags/clothing, jewelry bundles, and more. 
• Second hand furniture: Sofa sets, dressers, coffee tables, ottomans, dining table set, chairs, beds, and more. 
• Accessories: Belts, necklaces, rings, earrings, hats, caps, bracelets, bangles, watches, sunglasses, shawls, wallets, and more. 

Fastest Selling Items on Facebook Marketplace

Fastest selling items on Facebook marketplace include: 

• Baby and kids’ items: These items are high in demand from parents. As babies or kids grow out of these products fast, parents are quick to sell them off. They are typically sold in bundles on the platform such as a bundle of baby onesies, or a set of assorted toys. Other examples include strollers, car seats, stuffed toys, LEGO sets, etc. 
• Small home appliances: These include toasters, air fryers, coffee makers, waffle makers, microwaves, kettles, blenders, juicers, and food processors. 
• Seasonal items: Seasonal items have a dynamic demand pattern. Buyers are looking for cheaper alternatives during certain seasons. Items such as Christmas decorations, Easter decorations, halloween decorations, thanksgiving decorations/dinnerware, summer/winter clothes, and back to school supplies are quick to be sold as they quickly meet the demand of the season. 
• Free Items: While these types of items don’t offer any monetary value, if you are looking to get rid of clutter fast or simply want to donate then these types of items are claimed quickly!

Read More: How To Sell On Facebook Marketplace?

[Bonus] Items That Are Not Allowed for Sale on Facebook Marketplace

We have discussed at length the best things to sell on the Facebook Marketplace–now let’s also look into the items or things that cannot be listed on sale on the platform. 

Used Makeup Products – These cannot be sold as they pose significant hygiene issues. If you are selling makeup products, ensure they are sealed. 

Services – As mentioned in an earlier section of this blog, that services are prohibited from being listed on the platform. Some examples include, plumbing, car repairs, tutoring, marketing, electric work, etc. While you still do see these types of listings (most of them are written using special characters to game the system) they will eventually be taken down. 

Recalled Products – Always check if the item you want to sell has been recalled or not. This is especially the case for collectibles and vintage items. You can check official government resources or check the manufacturer’s website. 

Animals – The sale of animals or animal products is not allowed on the platform. This includes listings about animals for adoption. However, vetted pet adoption matching services are permitted to do so. You can sell pet items though. 

Health Care Products – Medical and health care related products such as first-aid kits, thermometers are not allowed on the platform. 

Items that are ‘lost & found’ or listings that are ‘in search of’ – Anything that is not a physical item should not be listed on the platform. 

For more details on Facebook Marketplaces’ policies, Resource 1 and Resource 2.

Shipping, Delivery, and Pick-Up Options

When you are listing your products on Facebook Marketplace, ensure you are adding the shipping, delivery and pick up options clearly. Make it clear beforehand who bears the charges (“at buyer’s expense”), or if the shipping costs are included in the price of the item itself. 

Let’s discuss some of the options available for you as a seller: 

Shipping Options

Sellers have the option to directly ship the items to the buyer. This option is usually used if the buyer is outside your local area i.e. nationwide. However, it can be used for local buyers as well (explained in the next subsection). International shipping is not commonly observed on Facebook Marketplace. 

Facebook Marketplace’s policies state: 

• The buyer should ship the product 3 days after the sale is made and should receive it within 7 days of the order date.
• Sellers are encouraged to use shipping carriers that offer tracking services so both sellers and buyers can monitor the shipment’s progress. 
• Facebook Marketplace charges a selling fee of 5% per shipment for sales exceeding $8.5% is calculated based on the sale price per shipment.
• If the sale is $8 or less, then there is a flat fee of $0.40. 
• The seller can determine if the shipping charges will be borne by the buyer or them. It should be clear in the listing. 

Best practices: 

• Respond quickly to any queries the buyer may have. 
• Package items carefully to prevent damage. Bigger and fragile items would require more secure packaging–you can ask the shipping carrier for help.
• Provide the buyer with tracking information once the item has been shipped. 

Local Delivery

Local delivery options are available for buyers within your local area. 

The following are the options available: 

• Using Apps: Sellers can use local delivery applications to facilitate local deliveries. Some options include: TaskRabbit, Roadie, Dolly, DoorDash, PostMates, UberEats, Lyft, and Uber. The price and delivery times would be discussed between the buyer and seller. 
• Local Courier Services: Sellers can use local delivery services or independent couriers for scheduled drops. 
• Buy & Sell Groups: Certain Facebook groups have community based delivery services where members offer delivery assistance at a fee. 

Best practices: 

• Ensure you have communicated and planned all the details of the delivery with the buyer. Keep receipts and screenshots handy. 
• Avoid miscommunication. 
• Reply to messages promptly to facilitate a smooth experience. 
• Always exercise caution to avoid scammers. 

Pick-Up Options

Local sellers often offer pick up options. These include, porch side pick up and self pick up in a safe public place (location decided between the buyer and seller) or door drop off. 

Best practices: 

• If you are meeting up with the buyer, then arrange safe meet-ups in public places. 
• Facebook has a built-in location sharing feature which can be used coordinating meet ups. 
• If the buyer is picking up the item themselves, then ensure they have the right mode of transportation especially for bigger items. For example, if the item is a sofa then the seller has to pick it up in a pick up truck, cargo van (U-haul), moving truck, etc. 
• Reply to messages promptly. 
• Communicate all the details properly of the pick up or drop off to avoid any disputes. 
• Sometimes buyers may want to ‘check out’ an item before finalizing a purchase, ensuring this is undertaken with cautionary measures in place. Communicate your terms beforehand. 

Payment Methods

Facebook Marketplace has multiple payment options. Select the one that is most convenient for you. Read the platform’s rules in advance before you select a payment method.

Standard Payment Methods

• Cash is one of the most common payment methods on the platform especially for local transactions. 
• Person to person (P2P) payment method is where buyers use apps like Venmo, PayPal, CashApp and Zelle to make payments. 
• Users can also Meta Pay for transactions. However, Meta Pay is only available in certain countries and requires a prior set up. Meta Pay also offers Purchase Protection (although this is more for the buyer). 

Trades

Certain sellers use the barter system for trading items. The terms of this time of payment should be discussed beforehand and clearly stated in the listing. It’s important to note that the platform does not have any in-built trading features. 

Ensure you are getting a fair trade deal. For example, if you are trading a speaker for a pair of thrifted clothes then reconsider this offer. The items should have identical monterey value. 

Free Items

You will also find many sellers listings as “free”. This is because they are clearing space, decluttering, avoiding disposal costs or donating towards community goodwill. These items have their own special category “Free Stuff”. 

It’s always a gamble with “free items”, so ensure you check the condition of the items beforehand as most of these items are non-returnable. 

Tips for Selling Items on Facebook Marketplace

To be profitable on Facebook Marketplace follow the tips listed below: 

• Understanding The Algorithm: Facebook Marketplace’s algorithm shows listings based on relevance, seller reputation, location and engagement. 
• Clear Photos & Videos: Add well lit, detailed images (10 per listing) or videos (1 per listing) to showcase your items. 
• Accurate Descriptions: Descriptions should include all necessary details like size, condition, brand, any dents or caveats of the product. Certain items require more information. 
• Keywords: Keywords are essentially what will drive your listings. Use keywords in the title and description both. You can even use keyword research tools. 
• Competitive Pricing: Research similar listings either on Facebook Marketplace or other platforms like eBay, Amazon, Etsy etc. 
• Communication Tips: Respond to buyer inquiries promptly and politely. Discuss all details before the sale is finalized. 
• Check Buyer/Seller Rating: Ratings can help you gain a better understanding of the person you intend to do business with. Buyer ratings are private on PC, but are visible on the Facebook mobile app. Seller ratings only become public once the seller receives 5 or more ratings. 
• Update Your Listings: If your listings are not doing well consider updating the title or description with more descriptive information. Use better keywords for visibility. 
• Follow Meta’s Commerce Policy: Review Meta’s commerce policy thoroughly before you start selling on the platform. 
• Handling Lowball Offers: You will come across buyers that try to “low ball” i.e. that want to pay way below asking. The platform is also known to have a lot of “time wasters” i.e. scammers. So be wary of such types of buyers.  
• Buy & Sell Groups: Post your product listings in Buy & Sell groups. This is only available in certain countries and select groups. Mention in the listing that you have cross posted across different groups to create urgency. 
• Boost Listings: When you boost a listing it appears as a Facebook Ad helping you gain visibility. The cost of boosting a post depends on the audience size and campaign duration. It can range from anywhere between $1 to $100 per day.
• Familiarize Yourself with Facebook’s Merchant Policies: Meta provides sellers certain protections that take place on Facebook (marketplace too). These include, shipping protection, items not as described, returns protection, and unauthorized chargebacks. You can review them here. 

Conclusion

You can be a profitable seller if you tap into the best selling items on Facebook Marketplace such as electronics, clothing, accessories and furniture. Pairing these with strategic pricing, clear descriptions, using the right keywords and promotions can also help you turn a profit fast and increase engagement on Facebook!

Sellers are encouraged to start small and experiment with different items. However, if you are an independent seller just looking to declutter then ensure you explore all the features the platform has to offer such as local pick up, buy and sell groups and boosted listings.

Ultimately, Facebook Marketplace requires experience on the platform. Once you start using it, you will be able to identify trends and patterns which can be used to optimize your selling strategy. 

Good luck!

Resources

https://www.businessdasher.com/facebook-marketplace-and-shops-statistics/ (statistic in the introduction)

https://magecomp.com/blog/best-selling-items-on-facebook-marketplace

https://www.webfx.com/blog/social-media/facebook-statistics

FAQs

How to sell things fast on Facebook Marketplace?

To sell things fast on Facebook Marketplace: Use relevant keywords in the title and description, cross post in buy and sell groups, boost your listings (paid), create urgency with time sensitive offers, respond quickly, be open to negotiations, and offer easy pick up or quick delivery options.

Is it safe to sell things on Facebook Marketplace?

Yes it is completely safe to sell things on Facebook Marketplace. However, sellers must be careful of fake buyers or scammers. Always opt to meet up in public places, don’t share any personal information, vet potential buyers, and check buyer profiles (you can check their rating).

What are the best things to sell on Facebook Marketplace?

According to research, the top 3 categories of items on Facebook Marketplace are Furniture, Clothing & Accessories and Electronics.

What item sells the best on Facebook Marketplace?

There is no one singular item that sells best on the platform. Rather, there are three main categories that are especially successful: Furniture, clothing & accessories and electronics. Under these categories the items that sell best are: sofas, beds, tables, baby clothes, jewelry bundles, boots, cameras, headphones, laptops and more.

Do things sell well on Facebook Marketplace?

Yes, things can sell well on Facebook Marketplace provided you follow successful tips such as using keywords in titles & descriptions, writing detailed descriptions, responding to inquiries promptly and selling items in demand.

How do you make the most money on Facebook Marketplace?

To maximize your profitability, focus on selling high demand items that potential buyers in your locale want to buy. Offer easy delivery options as well. Share your listings in buy and sell groups, and ensure you follow tips to become a successful seller on Facebook Marketplace.

What is the best day to sell on Facebook Marketplace?

Based on data, Friday is considered to be the best day to sell on Facebook Marketplace as users have more free time during the weekend and are more likely to be browsing for items. 

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