The shopping monster of the year is around the corner, celebrating two blockbuster shopping days “Black Friday” and “Cyber Monday”. Make the most of this frenzy jackpot shopping festival, as this is “the time” to max your sales and the impulsive shopaholics are on the edge of their seat to indulge in some insane shopping. What is Black Friday? The most awaited...
Shopify is a multinational e-commerce company that was founded in the year 2006. Shopify provides online retailers with an e-commerce platform where they can market and sell their products. Shopify, therefore, was built to be an all-in-one solution to all the problems, needs, and challenges an online seller could ever face. Some of these services include faster payment mechanisms, assisted...
If you are looking for a solution to transfer data from your Magento store to a new Shopify store, keep reading. In this article, we’re going to show you methods to migrate from Magento to Shopify and outline the strengths and weaknesses of each method. Generally speaking, there are 3 ways to perform Magento to Shopify migration: Manual migrationProfessional helpAutomated migration tool Let’s dig...
If you are in the eCommerce space, then you cannot afford to have the “you can lead a horse to water, but you can’t make him drink” attitude. With over 1.74 billion websites on the Internet, you need to stand out if you want to compete! Basically, you cannot just lead the customer to the water, you have to make him drink, that is, ensure a successful conversion on your site. And by...
If you already have a store on Shopify then your next logical step would be to get more customers and more traffic running through your site. Google Shopping these days has grown to be the most powerful tool to acquire more customers. In 2018 76.4 percent of retail search ad spending was through Google Shopping and it beat the long-popular PPC Google text ads. This profitable marketing...
So, you have an excellent product that you know will empower your customers in real ways. All the pilots you ran, and the freebies you distributed have returned with superb feedback. But, that’s not enough, is it? You want an effective medium to mount your offerings on – a platform that can instantly boost sales. Now, there is nothing wrong with that thought, especially with Shopify...
Google shopping ads are a great tool for online e-commerce business owners. These ads help your products and services find a sturdy place on Google’s search engine results page. This means, utilizing the platform’s features and specs will improve your chances of meeting potential customers. In the long run, customers who stick to your brand can churn out 80 percent of your profits. ...
“Better. More informed. Consistent. Highly personalized.” arguably the four pillars of eCommerce marketing & management, they set up the essence of your entire campaign. However, there’s one specific pointer in the list that can hinder your growth over different regions. Are you one of those Shopify vendors who aspires to cover vast geographies to sell their products/...
Looking for a mechanic who can do an excellent job? Did you ask for a reference from your neighborhood just to get the car fixed? Do you think references from the people you know can help you to hire someone or leverage from the services? The customer reference can indeed help you grow your business and leverage even more. A few simple tips and tricks can help your business grow a lot more with...
The advent of eCommerce has changed our lives for the better…. no, we won’t begin with any such line like that. It is a well-established fact that online platforms have been one of the most incredible things since canned foods. Ever feel blessed when you can compare an endless number of brands while looking for one single product? Yes, eCommerce platforms have gifted us with that! As the likes of...
“The sooner we drop the ‘e’ out of ‘e-commerce’ and call it commerce, the better,” a quote by Mr. Bob Willett (Former President of Best Buy International), is taking its shape to reality. We live in a world that cannot be imagined without eCommerce. Today, online shopping has made its rightful place as an everyday part of our lives. It won’t be wrong to say that you can buy anything...
What is Google Shopping Bidding Strategies? There’s no second doubt about the fact that Google Shopping (previously known as Product Listing Ads) is one of the most reliable platforms to give your eCommerce store the right head start. It counts as one of the most trusted platforms to introduce your brand to a broader section of customers and acquire a strong base online. Google...