How To Add Google Ads Dynamic Remarketing Tag To Shopify

If you’re looking for how to add Google Ads dynamic remarketing tag to Shopify, then this guide is for you. In this article, we’ll walk you through installing and using it and show examples of how to use it to enhance your marketing efforts.

We’ll also discuss some potential problems and offer solutions to avoid them. 

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What is Google Ads Dynamic Remarketing Tag?

The Google Ads dynamic remarketing tag is a tool that allows you to track the behavior of your visitors across different ad campaigns. How To Add Google Ads Dynamic Remarketing Tag To Shopify?

This means you can create target audience segments based on specific behaviors (such as visiting your website frequently) and then serve relevant adverts to them without explicitly specifying their interests.

How To Add Google Ads Dynamic Remarketing Tag To Shopify in 2022

The Google Ads dynamic remarketing tag is a technology that allows you to target ads across the web based on the past behavior of your audience. This means you can retarget users who have already visited your site or even those who have made specific purchases from you.

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How do I add the Dynamic Remarketing Tag to Shopify?

There are two main methods for installing and using the Google Ads dynamic remarketing tag: manual tagging or using the Google Ads Dynamic Remarketing Tag Manager and through an app like Adnabu’s Shopify Google Ads Dynamic Remarketing App.

Why do You Need to Use It?

Google ads Dynamic Remarketing tag is used to target people who have already shown an interest in your products or services. By tracking their behavior across different websites and devices, you can personalize the ads they see whenever they’re online. This means that you’ll be able to convert more visitors into customers faster than ever before!

Step by Step Guide to How To Add Google Ads Dynamic Remarketing Tag To Shopify

If you’re looking to boost sales from your Shopify, you’ll need to add a Google Ad dynamic remarketing tag. Follow this step-by-step guide to add a Google Ads dynamic remarketing tag to your Shopify store.

How To Add Google Ads Dynamic Remarketing Tag To Shopify?

Step 1: Log in to your Google Ads account.

To add the Google Ads dynamic remarketing tag to your Shopify site, you must log in to your Google Ads account.

Step 2: Select the Tools & Settings menu in the top right corner of the screen.

After logging in to your google ads account, you’ll need to select the Tools& Settings menu in the top right corner of the screen. This will open up a new window where you can find all of your general ad settings.

Audience manager - How To Add Google Ads Dynamic Remarketing Tag To Shopify

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Step 3: Click ‘Shared library’ >’ Audience manager’

You’ll need to click ‘Shared library’ to open up your Google Ads account’s audience manager.

Step 4: Select ‘Audience Sources’ on the left-hand side of the Page Menu.

Then you’ll need to set up β€˜Audience Sources.’ This can be done by clicking on the ‘Audience Sources’ button on the left-hand side of the page menu and selecting ‘Set up tag.’

Step 5: Select ‘Set up tag’ in the Google tag card

After selecting ‘Audience Sources, ‘ select ‘Set up tag’ in the Google tag card and enter your campaign ID and tag name (you can find this information in your Google AdWords account). If you’ve already created a Google tag, you can edit it by selecting Edit from the 3-dot menu.

Setup tag - How To Add Google Ads Dynamic Remarketing Tag To Shopify

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Step 6: Select “Collect specific attributes or metrics to customize ads.”

After you have set up your Google Ads Dynamic Remarketing Tag, you need to collect specific attributes or metrics to customize the ads. To collect these attributes or metrics, go to the ‘Data Sources’ page on the left-hand side of the Page Menu. It enables you to display ads to users on your remarketing lists based on their behavior on your website or app.

Step 7: Choose the business types that describe the dynamic remarketing tagging metrics.

You can select the business types that describe the dynamic remarketing tagging metrics. This will help you to customize your ads for different users. For example, if you sell flowers, you might want to select “Selling goods and services.”

Setup google ads tag - How To Add Google Ads Dynamic Remarketing Tag To Shopify

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Step 8: Select “Create” and continue.

After selecting the business type, click on ‘Select audience.’ You’ll now be able to specify which of your Google Ads Dynamic Remarketing lists (depending on how many tags have been set) should receive your customized ads.

Step 9: Click the “Tag setup” options and save

After you’ve selected the audience, click on ‘Tag setup’ and save your tag settings. That’s all you need to do!

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How To Add Google Ads Dynamic Remarketing Tag To Shopify using AdNabu Google Ads Dynamic Remarketing App

Do you want to add a Google Ad dynamic remarketing tag straightforward manner? If the answer is yes, you need to get Adnabu’s Google Ads Dynamic Remarketing App. Follow these three simple steps to get started:

1. Link your Google Ads account to the app.

2. Connect your merchant center to the app.

3. Select the Google Ads account, merchant center, and target country for which you want the pixel. After you’ve connected your store, it will be easy to set up dynamic remarketing pixel tags across your website.

Google Ads Dynamic remarketing tag - How To Add Google Ads Dynamic Remarketing Tag To Shopify

After completing the three steps, you’ll be prompted to set up a recurring payment. Then, you will be ready to start adding your dynamic remarketing tags automatically and manually adding tags to each website page!

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FAQ on How To Add Google Ads Dynamic Remarketing Tag To Shopify:

1. What is a Dynamic remarketing tag?

The Google Remarketing Tag is easy to use. After you set it up, you can start remarketing campaigns on your Google Ads account. The Google Remarketing Tag makes it easy to target people who have previously visited your website. This allows you to advertise to them again using Google Ads.

2. How do I add a remarketing tag to Google Ads?

To add Google Ads Dynamic Remarketing Tag to your website, follow these simple steps: 

1. Go to your Google Ads account and Sign in. 

2. Select the “Tools and Settings” tab, Then Click ”Shared Library.” 

3. Under “Shared Library,” Select “Audience Manager.” 

4. Select “Data Source” and Click ”Set Up Tag” in Google Tag Card

5. To Create ads, set up ”specific attributes and type of business.”

6. Select ”Create” and continue

7. then Click ”Tag Setup” and Save 

3. Can we insert Google Remarketing Code to other websites?

Yes, you can insert Google Remarketing Codes to other websites. This will help you reach and attract new customers to your website and track the performance of your ads. This will help you improve your marketing strategy and ensure that your ads reach the right audience.

4. Can I add a dynamic remarketing tag to the last page of my website?

Yes, you can add a dynamic remarketing tag to the last page of your website. This would allow you to reach out to customers who have already visited your website and potentially convert them into customer leads or new customer referrals. By adding this tag, you will also track which pages on your website are viewed most often and determine where additional spending could be directed.

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Conclusion about How To Add Google Ads Dynamic Remarketing Tag To Shopify

This blog has shared the steps to add Google Ads Dynamic Remarketing Tag in your Shopify store. Now that you have all the necessary information, you can use the Remarketing tag in a few simple steps. Make sure to keep your tags at the right time and place, so they do not get blocked by potential customers.

If you are running a fantastic campaign on Shopify and want to share it with our readers, we would love to hear from you! All campaigns are kept anonymous, but we will gladly offer some tips.

Author

Karthik Ramachandiran is the SEO Manager at AdNabu. He loves to help Shopify stores grow their business with Google Shopping & Google Ads, using advanced features like multi-currencies, multi-languages, and Metafields. Karthik has a lot of experience in SEO and Content Marketing. Also, he enjoys exploring new ways to make content more effective for both readers and search engines.