A Google Shopping feed, as per Google, is a list that contains details of products that an online merchant advertises through the Merchant Center. Every product in the feed or the list is assigned an attribute used by the product feed to group products with like qualities. A single feed can be used as many times across multiple Merchant Center features. When you set up a Google Shopping feed, you essentially create a structured data file…
Product feed and Google Merchant Center revision Before we jump into setting up a Product Feed in Google Merchant Center, lets quickly brush up on what product feed and Google merchant center are. Google merchant center is where an advertiser stores product feed and product feed is information of an advertisers products that contains details like product name, image, unique id, description and attributes in a format that is easily readable by Google. Setting up…