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Google Shopping Feed is the ultimate cluster of all the relevant information displayed over your Google Merchant Account. Later, this feed is used to execute multiple operations levels, allowing you to improve your sales and revenue. Now, this is something that we all know about the platform. However, what should you do when you want to have an eCommerce store generated via Shopify? Google Shopping feed Shopify integration, Is it an intelligent solution to update…

A Google Shopping feed, as per Google, is a list that contains details of products that an online merchant advertises through the Merchant Center. Every product in the feed or the list is assigned an attribute used by the product feed to group products with like qualities. A single feed can be used as many times across multiple Merchant Center features. When you set up a Google Shopping feed, you essentially create a structured data file…

Google Shopping Ads is a platform that needs no introduction; being one of the best platforms for generating traffic and improved conversions, it has shaped the way eCommerce businesses scale and grow. Being one of the most reliable eCommerce platforms, it certainly has a vast number of users. Yes, you guessed it right, more vendors on a platform = increased competition for the top spot! However, what if we told you that there was a…

What are Google Merchant Feed Rules? The Feed Rules by Google are the latest kit of self-help that has been made available by the search engine. It focuses on helping the merchants manage their product data, making changes directly in their specific Google Merchant Center. The Google shopping feed rules are of great aid to the merchants as it helps them with the possibility of performing basic edits over their feed without relying on technical…

If you are one of those users who are relatively new at Google Shopping, you know how the platform works like a charm for businesses that are starting out. Being an eCommerce platform that allows organizations of varied sizes to come over the top of SERP organic results, Google Shopping has opened new avenues for several businesses worldwide. However, the opportunity to top Google search results isn’t as easy as it sounds! You can’t get…

Why do you need to sell on Google? Google has been the epitome of diversification. From being just a search engine, it has diversified itself into everyday tools such as Google Maps and too many more complex tools to aid businesses. Google is one of the biggest and most distinguished brands, and to understand how Google can benefit your business, it is important to know how it is going to benefit your customers. When the…

When it comes to shopping online, there are different variations of the same product which can be placed online. Products can differ by margins, inventory, seasonality, price, and so much more. While they seem to be trivial, they can help create better Google Shopping Campaigns. Its essential that you understand the importance of having custom labels for your Google products. They can help in the process of organizing Shopping Campaigns to your preference, and then…