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In Google Shopping Feed

Google Ads Campaign Status Explained

2 Mins Read

Google Ads campaign status is an indicator of the current state of a campaign in AdWords.  The “status” column has this information. The status column also holds information about the campaign and its bidding strategy. AdWords campaign status tells if your campaigns are running or they are stopped performing due to some errors like budget limitations. How to check Google Ads Campaign Status? Log in to your Google Ads account. Click on “campaigns” on the…

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In Conversion Tracking

How does Google Ads auctions work?

9 Mins Read

We all are very familiar with auctions and AdWords auctions is very similar to them. A traditional auction is a public process of bidding for (buying and selling) goods/services. Instead of fixed prices, participants place bids. The highest bid is declared the winner and the product is sold off. A bid is a price the participants are willing to pay for a good/service on auction. Google AdWords auctions also follows a similar approach. Advertisers use…

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