How to do Google Shopping Optimization? Google Shopping optimization is a programmed process that leads to display ads that are related to the search query.
Google Shopping Feed Types (2022) – There are 7 types of Google Shopping Feeds including Google Merchant Center Feed, Promotions Feed, Google Local Inventory Ads Feed, Product Ratings Feed.
The Multi currency features allow an eCommerce business to sell their products in different countries, allowing the customers of those countries to pay using their local currencies.
Google Smart Shopping campaigns : The Definitive Guide – Google Smart Shopping campaign uses google ads and displays ads to showcase it across Google’s display network like YouTube, Gmail, and others.
MPN – Google Shopping Feed Specification Guide MPN or the Manufacturer Part Number is a unique number issued by manufacturers to each individual product.
ID in Google Shopping Feed – ID value lets the Google Shopping algorithms uniquely identify your product and it is a mandatory field to be entered while creating product data feed.
Title (2022) – Google Shopping Feed Specification Guide The product title attribute is very critical, and you must use the best title for your product to make the most of your ad.
Product Specific Recommendations – Each product in your store is given a Recommendation score out of 100. The scores are calculated on the basis of the best practices given by Google.
Link – Google Shopping Feed Specification Guide The Link (URL) to your website must be integrated within the shopping ad. Users clicking on these ads will be redirected to a landing page.
How to do Google Merchant Center Audit in 2022? – AdNabu Google Merchant Center audit will leverage your google shopping campaign performance and increase your shopping campaign success rate.