As an ecommerce merchant, selling on multiple channels can help you boost your sales and expand your reach. In fact, this strategy becomes very important for those merchants who want to grow their market presence.
However, managing all those channels efficiently, requires the right tools. That’s where multichannel listing software comes in handy. They help streamline the process of listing your products across various platforms quickly and easily.
Plus, these software also keep your inventory up to date, ensuring that you can provide reliable service to your customers by maintaining accurate stock levels.
So, now you might want to pick one such multichannel product listing software. But with many options available, choosing the right one can be daunting.
Isn’t it?
Don’t worry. That’s why we have come up with this blog.
It will guide you through the top multichannel listing software, discussing their features, pricing, and reviews. We will also examine the criteria one should consider when choosing such software.
By the end, you will surely have all the information needed to make a confident decision about the best tool for listing your products across multiple channels.
Let’s then quickly start, shall we?
Table of Contents
Benefits of Using A Multichannel Listing Software
Multichannel listing software brings several advantages to ecommerce businesses. Here’s how it helps:
- Increased Brand Visibility: Listing on multiple marketplaces broadens your reach. And multichannel listing product listing software help you just with that. This can lead to more sales and better engagement with customers.
- Centralized Management: These tools allow merchants to manage all their listings from one platform. This reduces the need to juggle multiple marketplace accounts.
- Operational Efficiency: Moving ahead, these tools make listing and updating products across channels simpler and quicker. They automate inventory and order processes, improving your business operations.
- Cost Savings: Automation cuts the need for manual updates and hiring additional staff, saving you money.
- Improved Customer Service: Having one point for communications speeds up response times to customer inquiries. This enhances your reputation and feedback ratings.
- Reduced Human Error: Automation reduces mistakes in product listings and order fulfillment, ensuring accuracy across all channels.
- Bulk Listings and Updates: These tools allow merchants to bulk edit product listings at once. This saves time and also helps to maintain consistency.
- Inventory Control: These multichannel listing tools also provide real-time tracking, which helps merchants keep their stock levels in check and manage inventory effectively.
| Want to stay ahead of your competition? Understand how you can leverage AI in your e-commerce business |
Top 20 Multichannel Listing Software
With that, let’s now look at the list of top multichannel product listing software:
AdNabu
AdNabu is an AI-powered product feed management app for Shopify merchants.
It helps Shopify merchants market and sell their products on other leading marketplaces like Google Shopping, Meta (Facebook), Instagram, TikTok, X (Twitter), Bing Shopping, Pinterest, and Snapchat.
It does so by generating accurate and platform-compliant data feed URLs for each marketplace. A merchant can easily generate these feed URLs inside the app, take them to the platform’s respective Business Manager or Seller Central account, and upload them there.
This ensures that all listings are updated and consistent across different sales channels.
In addition, AdNabu has the ‘Built for Shopify’ status, which highlights that it meets Shopify’s highest standards of quality, speed, and performance.
Features
- AI Feed Optimization
AdNabu leverages the advanced GPT-3.5 Turbo model to refine product titles, descriptions, highlights, and details. This feature enhances your product titles and descriptions, making them more engaging and SEO-friendly for higher visibility.
This ensures that your products stand out across all marketplaces.
- Multichannel Listing Through Data Feed URL Generation
As we discussed above, AdNabu helps you generate feed URLs for all major marketplaces, which you can use to promote your Shopify products on other platforms.
The feed URLs generated by AdNabu comply with each marketplace’s specific requirements and accepted standards, which essentially helps reduce the chances of product disapproval.
- Multilanguage and Multicurrency Support: AdNabu allows merchants to develop product feeds in multiple languages and currencies that can be further shared with the Google Merchant Center.
This feature improves the shopping experience for customers worldwide and increases visibility in international markets.
- Targeted Keyword Optimization: Using Google’s Keyword Planner, AdNabu sources fresh and high-ranking keywords for your Shopify feed. This feed, once taken to other marketplaces, helps your products have higher visibility.
Plus, these keywords also make product ads more engaging and effective.
- Bulk Editing: AdNabu allows bulk editing of over 50 product attributes with more than 20 smart filters. This feature saves time and keeps your product feed optimized across all channels.
- Blocklist: Using this Blocklist feature from AdNabu, merchants can control which products appear in their feeds for all marketplaces. This ensures only the most relevant products are advertised, optimizing your efforts to match what resonates best with your audience.
- Product Score: AdNabu’s Product Score calculates a product’s potential performance on platforms like Google Shopping and other marketplaces, using factors such as title, description, and image quality.
This score helps merchants optimize their listings for better visibility and increased sales across all marketplaces.
Supported Listing Platforms
- Google Shopping
- Meta (Facebook)
- TikTok
- Bing Shopping
- Snapchat
- X (Twitter)
Pricing
AdNabu offers a 14-day free trial. After the trial, you can select from various pricing tiers:
- Starter Plan: Free for the first 10 orders. Beyond that, it’s $4.99 plus $0.06 for each additional order. This plan features automatic syncing and capabilities to edit multiple attributes simultaneously.
- Basic Plan: $29.99 per month or $299 per year, with no charge for the first 400 orders. Includes AI-powered optimizations and multilingual feed support.
- Advanced Plan: Costs $79.99 monthly or $799 annually, covering up to 1500 orders. It also provides 12,000 AI credits each month and supports headless commerce.
- Plus Plan: At $249.99 per month or $2,399 per year, this plan accommodates up to 6000 orders and offers 75,000 AI credits per month, along with instant synchronization and priority customer support.
For businesses with more extensive needs, AdNabu offers custom pricing options.
| If you’re an e-commerce business owner, looking to increase sales and profit margins, try dynamic pricing strategies for your store. |
Customer Ratings
AdNabu is highly rated, with a score of 4.8 out of 5 based on 667 reviews on the Shopify app store, which shows its reliability among Shopify merchants.
Pros and Cons
Pros
✅ Centralized Dashboard: AdNabu provides a single dashboard where Shopify merchants can manage and monitor all their marketplace feeds, simplifying the control and overview of multiple channels from one location.
✅ Extensive Marketplace Integration: AdNabu supports feed URL generation for multiple marketplaces, which helps merchants diversify their presence.
✅ Advanced Feed Management: Beyond just syncing products, AdNabu allows Shopify merchants to actively manage and optimize their product feeds across various marketplaces, ensuring that listings are not only consistent but also fully optimized for each platform.
✅ High User Ratings: AdNabu boasts a high Shopify rating of 4.9 stars from 667 reviews, indicating strong user satisfaction.
✅ Comprehensive Feature Set: Provides a robust toolkit, including AI feed optimization support for multilingual and multicurrency feeds along with the blocklist feature and other features.
✅ Responsive Customer Support: Known for its prompt response times and live chat service, AdNabu addresses the needs of merchants and agencies efficiently.
Cons
❌ Platform Limitation: AdNabu is a Shopify app. And this can be limiting for merchants who are keen on using other e-commerce platforms like WooCommerce or BigCommerce.
Best Suited For
- Shopify Merchants: AdNabu is ideal for Shopify users looking to expand their sales and manage their online store’s product listings across multiple marketplaces.
- Shopify Agencies: AdNabu is also well-suited for Shopify agencies that need to manage extensive product catalogs.
Shoppingfeed
Shoppingfeed is a cloud-based, multi-channel eCommerce management solution. It offers tools for product management, channel integration, and detailed analytics to optimize multi-channel eCommerce strategies.
Shoppingfeed is compatible with popular ecommerce platforms such as Shopify, BigCommerce, WooCommerce, etc.
Features
- Allows to import, organize, and publish products easily to multiple channels. Sync stock, pricing, and orders automatically across all platforms.
- Offers native connections to major marketplaces like Amazon, eBay, Google Shopping, and Walmart, allowing centralized control of listings, orders, and fulfillment.
- Allows merchants to generate detailed reports to fine-tune their multi-channel strategies.
- Seamlessly integrates with a variety of eCommerce tools and platforms, enhancing workflow efficiency and supporting seller collaborations.
Supported Listing Platforms
- Amazon
- eBay
- Google Shopping
- Walmart and other major marketplaces.
Pricing
- Custom pricing based on specific business needs and usage.
Customer Ratings
- Rated 4.3 out of 5 stars from 9 reviews on G2.
Pros and Cons
Pros:
✅Connects to over 1,000 sales channels, enhancing marketplace reach.
✅Automates important eCommerce tasks such as order and inventory management.
✅Offers powerful analytics and reporting tools to drive strategy adjustments.
✅Known for responsive customer support.
Cons:
❌Shoppingfeed’s diverse feature set may require a learning curve and substantial support.
❌Some users have experienced difficulties with order management and customer service responsiveness.
❌Occasional performance issues and slow system responses have been noted.
❌The platform may not be the most intuitive for beginners.
Best Suited For
- Shoppingfeed is ideal for Shopify, BigCommerce, WooCommerce, etc., merchants with large product catalogs and those who need data-driven tools to manage high sales volumes effectively.
DataFeedWatch
DataFeedWatch is a cloud-based feed management software that optimizes product feeds for over 2,000 marketplaces like Google Shopping and Amazon. It helps merchants increase sales by streamlining product feed management and enhancing feed quality—all from one platform.
It supports a wide range of e-commerce platforms, including Shopify, BigCommerce, Magento, WooCommerce, Volusion, OpenCart, etc.
Features
- Provides automated mapping templates to easily populate product feeds.
- Allows pausing or excluding items when inventory runs low.
- Offers custom labels to improve bidding strategies for bestsellers or promotional products.
- Allows direct creation of Google & Bing Text Ads from product feeds.
Supported Listing Platforms:
- Google Shopping
- Amazon
- eBay
- Bing
- Criteo
Pricing
- Shop Plan: $64/month, 1,000 SKUs, 3 channels.
- Merchant Plan: $84/month, 5,000 SKUs, 10 channels.
- Agency Plan: $239/month, 30,000 SKUs, 150 channels.
Customer Ratings
- Rated 4.8 out of 5 from 391 reviews on the Shopify app store.
Pros and Cons
Pros:
✅Offers competitive pricing and exceptional customer service.
✅Scalable, with a variety of features ideal for extensive feed management.
✅Excellent client support through responsive chat services.
Cons:
❌Compared to its other competitors, Lacks AI tools for advanced optimization of feeds.
❌Updates to feeds can be delayed, but users receive timely notifications.
❌Setting up custom feed rules can be complex for those new to regex.
❌Some users have also complained about the slowness of the app and issues with syncing products.
Best Suited For
- Merchants who operate through ecommerce platforms like Shopify, BigCommerce, Magento, WooCommerce, Volusion, OpenCart, Lightspeed, PrestaShop, Shopware, and AmeriCommerce.
- Online sellers who need to manage large inventories across multiple online marketplaces.
- Sellers looking for a robust tool to improve sales performance and product feed quality.
| Bonus: Want to read and learn more about DataFeedWatch and its features, pricing, etc., in detail? Check out this DataFeedWatch review. |
CedCommerce
CedCommerce offers a multichannel listing platform that simplifies expanding e-commerce businesses into major marketplaces like Amazon, eBay, Walmart, and Etsy.
With specific integrations for WooCommerce and Magento, CedCommerce allows merchants to list, sync, and manage products from a centralized dashboard.
Features
- Offers quick and accurate product listing across multiple marketplaces.
- Provides dedicated dashboards for centralized control of each marketplace to monitor listings and sales data.
- Allows real-time tracking of inventory to prevent overselling and streamline fulfillment.
- Features multi-connect accounts, real-time data sync, and one-click bulk upload for efficient operations.
Supported Listing Platforms
- US Marketplaces: Amazon US, Etsy, eBay US, Walmart
- European Marketplaces: Amazon UK, TikTok Shop, Miravia, AliExpress
- Southeast Asian Marketplaces: Shopee, Lazada, Lelong
- Trending Connectors: TikTok Shop, Shein, Amazon MCF, Buy with Prime
- Other Marketplaces: Catch, Groupon, Sears, CDon
Pricing
CedCommerce has multiple apps for different marketplaces. And thus, their pricing varies accordingly.
Customer Ratings
On G2, CedCommerce has an overall rating of 4.7 out of 5 stars from 165 reviews.
Pros and Cons
Pros:
✅Simplifies complex integrations between e-commerce platforms like Amazon and Shopify.
✅Has a user-friendly interface, which enhances the ease of setup and management.
✅Offers a wide range of integrations, increasing its utility for multichannel selling.
✅Provides excellent customer support without a setup fee.
Cons:
❌Some users have complained about a steep learning curve with the platform.
❌Occasional integration challenges may arise.
❌Support fees may add to the overall cost of continuous assistance.
❌Lacks advanced AI capabilities for optimizing product listings.
Best Suited For
- WooCommerce Merchants: Ideal for those looking to connect their stores with global marketplaces, enhancing their selling capabilities.
- Magento Merchants: Provides powerful plugins that extend Magento’s functionality, suitable for merchants needing robust multichannel solutions.
- Shopify Merchants: CedCommerce has multiple Shopify apps that simplify integration with major marketplaces, making it easier for Shopify users to manage and expand their online sales.
Sellercloud
Sellercloud is next on our list of multichannel listing software. It is a cloud-based e-commerce platform that simplifies managing sales across multiple channels. It automates workflows, helping businesses grow and streamline operations.
Sellercloud supports popular platforms like Shopify, BigCommerce, WooCommerce, Magento, OpenCart, and PrestaShop.
Additionally, it integrates with Zen Cart, Shift4Shop, Volusion, Miva, Cart32, CS-Cart, X-Cart, Network Solutions, etc.
Features
- Provides inventory management across various channels.
- Allows omnichannel listing to reach customers across different marketplaces.
- Automates order management and routing.
- Offers detailed reporting for insight into business operations.
Supported Listing Platforms
- Amazon
- eBay
- Walmart
- Groupon
- NewEgg
- Overstock
Pricing
- Installation is free but requires an active Sellercloud subscription.
And their pricing structure is like this:
- Standard Plan: $1,199/month, includes unlimited users, integrations, and management tools.
- Order-Based Pricing: Merchant fulfilled orders from $0.32/order, FBA orders from $0.12/order, with lower rates for higher volumes.
- Custom Plan: Starting at $1,499/month for enterprise needs with premium support and additional features.
Customer Ratings
- Rated 4.2 out of 5 based on 63 reviews on the G2.
Pros and Cons
Pros:
✅Integrates various aspects of e-commerce into one platform.
✅Flexible enough to handle large, complex businesses.
✅Continuously developing and adding new features.
Cons:
❌High monthly and initial costs can be a barrier for merchants who are just starting their ecommerce journey.
❌Sellercloud may be too complex for smaller, simpler operations.
Best Suited For:
- Shopify, BigCommerce, Magento, and WooCommerce merchants who need an advanced multichannel listing and inventory management software.
Linnworks
Linnworks is a powerful e-commerce platform that helps businesses manage their sales across multiple online channels from one place. It combines order management, inventory control, and shipping into a single system to simplify operations and support business growth.
Features
- Centralizes control of inventory, orders, and warehouse management.
- Integrates with over 100 e-commerce platforms, marketplaces, and shipping services, which also makes it one of the best multichannel listing software out there.
- Automates important ecommerce operations like – order routing and inventory syncing.
- Provides real-time insights and analytics across sales channels.
Supported Listing Platforms
- Amazon
- eBay
- BigCommerce
- Magento
- Walmart
- WooCommerce
Pricing
- Free installation; specific pricing available after a personalized demo.
Customer Ratings
On the Shopify app store, Linnworks has a rating of 5 stars from 1 review.
Pros and Cons
Pros:
✅Manages extensive inventories and simplifies order fulfillment.
✅Streamlines invoicing and shipping tasks, significantly saving time.
✅Offers scalable features that support growth from small startups to large enterprises.
Cons:
❌Sometimes, you may have to face slow response times from customer support.
❌Some merchants have also noted periodic slowdowns in server performance. This can impact operations.
❌Pricing may be steep for smaller businesses.
Best Suited For
- Linnworks is ideal for merchants who operate sizable online stores and need to manage extensive inventories across multiple channels.
- It is also well-suited for businesses that focus heavily on analytics and require robust integration capabilities for streamlined operations.
GoDataFeed
GoDataFeed is a powerful multichannel listing platform that helps online sellers manage and optimize their product listings across different channels like Google, Amazon, and Meta.
It helps to tailor shopping feeds to meet specific channel requirements and optimizes them to help merchants achieve their desired campaign objectives.
GoDataFeed is compatible with major platforms such as Shopify, BigCommerce, Magento, WooCommerce, Wix, Salesforce, NetSuite, and Lightspeed.
Features
- Connects easily with over 200 channels like Google Shopping and Amazon.
- Provides feed quality analysis and optimization recommendations.
- Supports building a dynamic and smart catalog optimized for each sales channel.
- Offers U.S.-based expert support and a user-friendly interface.
Supported Listing Platforms
- Google Shopping
- Amazon
- Facebook (Meta)
- Walmart
- eBay
Pricing
14-day free trial-offered.
- Lite Plan: $39/month, includes 1,000+ SKUs and 1 PPC channel.
- Plus Plan: $99/month, includes 5,000+ SKUs and 4 PPC channels.
- Pro Plan: $199/month, includes 20,000+ SKUs and 8 PPC channels.
- Premium Plan: $399/month, includes 40,000+ SKUs and unlimited PPC channels.
Customer Ratings
- Rated 3.3 out of 5 from 21 reviews on the Shopify app store.
Pros and Cons
Pros:
✅Automates and streamlines product listings across multiple sales channels.
✅Customizes product titles, descriptions, and pricing for targeted appeal.
✅Provides extensive integrations with shopping carts, POS systems, and ERPs.
✅Features automation for listing, fulfillment, and performance tracking.
Cons:
❌No free plan, starting at $39/month, which may be expensive for small businesses.
❌With regard to being a Shopify app, GoDataFeed doesn’t have the Built for Shopify badge.
❌Reports of inconsistent customer service have also been noticed.
❌Users have also mentioned that GoDataFeed provides limited help resources.
Best Suited For
- Shopify, BigCommerce, WooCommerce, and Magento (amongst other platforms) merchants who want a reliable multichannel listing software for their business.
Rithum (ChannelAdvisor)
Rithum, earlier known as ChannelAdvisor, is a cloud-based platform that helps businesses simplify managing listings, inventory, and order processing while providing valuable insights to enhance business performance.
It is compatible with popular ecommerce platforms like BigCommerce, Magento, etc.
Features
- Manages listings and inventory across multiple marketplaces.
- Provides digital marketing solutions to attract more customers.
- Automates order processing with integrated fulfillment solutions.
- Delivers detailed performance insights with product intelligence dashboards.
Supported Listing Platforms
- Amazon
- eBay
- Walmart
- TikTok Shop
- Rakuten
- Newegg
Pricing
- Rithum operates on a custom pricing model.
- Pricing varies based on project scope and complexity.
Customer Ratings
- Rated 3.9 out of 5 stars from 112 reviews on G2.
Pros and Cons
Pros:
✅Rithum manages inventory and listings across multiple channels effectively.
✅The platform integrates with major marketplaces and sales channels extensively.
✅Rithum provides robust digital marketing and automated fulfillment solutions.
✅Detailed analytics and product performance insights are also available with this platform, that help users make informed decisions.
Cons:
❌Rithum offers a custom pricing model, which has been reported to be costly by many users. So, higher pricing can be a barrier for smaller businesses.
❌The complex setup may require professional setup help.
❌Some limitations with multi-storefront functionality on certain platforms.
Best Suited For
- Online sellers with stores on platforms like BigCommerce, Adobe Commerce (Magento), etc., looking for an advanced multichannel listing software to manage and grow their e-commerce presence across multiple online channels.
Productsup
Productsup is a leading product-to-consumer (P2C) platform that allows for the management of product content across various markets and channels.
It streamlines the product content journey, making it easier for companies to enhance their online presence on numerous platforms.
Also, Productsup supports all the major ecommerce platforms like Shopify, BigCommerce, PrestaShop, BliBli, etc.
Features
- Manages and optimizes product catalogs across multiple channels and markets.
- Provides analytics on product performance across different sales channels.
- Helps to integrate and distribute product content to over 2,500 channels.
Supported Listing Platforms
- Amazon
- eBay
- Walmart
- TikTok Shop
Pricing
Productsup has a custom pricing model based on:
- Number of products (SKUs)
- Number of feeds
- Data sync frequency
- Number of platform modules
- Number of countries
Customer Ratings
- Rated 4.3 out of 5 stars based on 13 customer reviews on G2.
Pros and Cons
Pros:
✅Productsup offers robust tools for managing listings and inventory across multiple channels.
✅The platform integrates well with top marketplaces and sales channels.
✅It provides advanced digital marketing and fulfillment products like Advertising PX, Retail PX, etc.
✅Productsup gives detailed reports and insights from product data.
Cons:
❌Some users find the interface that the interface is not very intuitive.
❌Merchants have also noted that occasionally the data view within the platform can be slow to refresh.
❌Struggles with platforms needing specific attributes or API connections.
Best Suited For
- Merchants who operate through BigCommerce, BliBli, Magento, and other platforms.
Channable
Channable is next on our list of multichannel listing software. It helps merchants with cross-channel product listing, advertising, and insights, allowing them to manage their e-commerce activities seamlessly from a single interface.
It is compatible with Shopify stores.
Features
- Uses rules to enhance and optimize product data efficiently.
- Automates ad campaign structures based on dynamic product feed data.
- Categorizes products using AI for precise channel alignment.
- Monitors performance metrics and provides insights and analytics to make data-driven and smart decisions.
Supported Listing Platforms
- Snapchat
- Bol.com
- Bing
- Amazon
- WooCommerce, and more.
Pricing
- Core Standard: $49/month for 500 items, 1 project, and 3 channels.
- Marketplaces: $104/month for 5,000 items, 2 projects, and 6 channels.
- PPC Standard: $125/month for 5,000 items and 6 channels, including Google and Amazon Ads.
- PPC & Insights: $160/month for 5,000 items, 6 channels, and advanced analytics.
Customer Ratings
- Rated 4.4 out of 5 on the Shopify app store based on 56 reviews.
Pros and Cons
Pros:
✅Channable excels in automating and managing product feeds across multiple marketplaces, allowing easy updates without needing technical skills.
✅Known for its effective support team that promptly resolves user issues.
✅Seamlessly works with Google’s Performance Max campaigns, enhancing the use of Channable’s capabilities in AI-driven advertising efforts.
Cons:
❌Some users find the platform complex, requiring time to fully understand and use its features to the full capacity.
❌Users have reported issues with invalid templates for certain channels, such as Spartoo. Additionally, support may be unable to resolve these template issues, leading to dissatisfaction and lost fees without refunds.
❌Despite generally positive reviews, some users report slow response times from support, impacting their user experience.
❌Certain users have noted that while Channable is powerful, it lacks some of the deeper customization options available on other platforms (mainly its competitors).
Best Suited For
- Shopify merchants who want to handle extensive product catalogs and complex product data.
Koongo: Sell on Marketplaces
Koongo is a multichannel listing platform designed to simplify selling on global marketplaces. It helps online sellers manage their product listings and ensure up-to-date data and order synchronization.
It supports ecommerce platforms like Lightspeed, BigCommerce, and Shopify.
Features
- Allows merchants to quickly and easily list products on multiple sales channels.
- Offers real-time inventory management. Ensures that your inventory levels are always updated so that you avoid overselling.
- Automated Order Syncing. Helps to keep order data consistent across all platforms.
- Offers a variety of tools to customize and optimize product feeds.
Supported Listing Platforms
- Amazon, eBay, Zalando, Bol.com
- Google Shopping, Facebook, Instagram
- Allegro, Kaufland, Wish, and more
Pricing
- Basic Plan: $24/month, includes 2000 items and support for 10 channels.
- Standard Plan: $36/month, offers unlimited channels for larger inventories.
- Premium Plan: $48/month, provides more frequent syncs and advanced support options.
Customer Ratings
4.6 out of 5 based on 138 reviews on the Shopify App Store.
Pros and Cons
Pros:
✅Supports a broad range of marketplaces and ad channels.
✅Simplifies complex listing processes for all user levels.
✅Highly responsive and helpful customer support team.
✅Offers powerful tools for managing and optimizing product feeds.
Cons:
❌Many users face difficulties listing products on marketplaces due to frequent errors.
❌Initial setup and configuration can be complicated and time-consuming.
❌Users report constant issues with product filters and category mapping changing automatically.
❌There are complaints about the app’s performance, with some features not working as expected.
❌The pricing model is considered high for the service provided, with no refunds for unsatisfactory experiences.
Best Suited For
- Ideal for Shopify, BigCommerce, Magento, and Lightspeed merchants who are looking for a multi-platform listing software to expand their online presence across leading marketplaces and advertising channels like Google Shopping, Amazon, Zalando, Miinto, etc.
- Also those merchants who want strong support for managing complex product data and synchronization.
SellerActive by Cart.com
SellerActive helps merchants streamline their operations across various marketplaces. It allows them to manage listings, inventory, repricing, and order processing all from one dashboard – essentially simplifying the complex processes involved with multichannel selling.
It is compatible with popular ecommerce platforms like Shopify, WooCommerce, ShipStation, etc.
Features
- Merchants can create and optimize product listings with specific properties recommended for each sales channel.
- Allows real-time inventory synchronization across multiple channels.
- Helps with accurate order management by syncing orders from different sales channels, including Shopify POS.
- Supports strategic repricing to help merchants win Buy Boxes on platforms like Amazon and Walmart.
Supported Listing Platforms
- Amazon
- Walmart
- eBay
- TikTok Shop, and
- Etsy.
Pricing
- Basic Plan: $99/month, covering inventory, listings, fulfillment, and order management with a 14-day free trial available.
Customer Ratings
The app holds a high rating of 4.9 out of 5 based on 13 reviews, on the Shopify app store.
Pros and Cons
Pros:
✅Some users have noted its robust inventory management capabilities across multiple platforms.
✅It is praised for its exceptional customer service and support.
✅Users find the training resources and documentation particularly helpful.
✅The platform is known for its fast order management features.
✅It seamlessly integrates with a variety of e-commerce platforms and marketplaces.
✅The app helps automate repricing strategies to maintain competitive pricing.
Cons:
❌The repricing tool offered by SellerActive can be complex and difficult to configure.
❌Its pricing may not be the most competitive (with its starting plan priced at $99) when compared to similar tools.
❌The interface can feel overwhelming and occasionally slow.
❌Some features lack discoverability and user-friendliness.
Best Suited For
- Shopify, BigCommerce, Magento, and WooCommerce merchants managing multiple sales channels who need strong automation and optimization tools.
- Businesses looking for advanced repricing strategies and comprehensive order management.
Listing Mirror
Listing Mirror is a multi-channel ecommerce software platform designed to help online sellers manage their operations across various marketplaces.
The best part of Listing Mirror is that it is compatible with stores hosted on major ecommerce platforms like Shopify, BigCommerce, Magento, WooCommerce, etc.
Features
- Merchants can create and optimize listings with properties recommended for each channel.
- Inventory across various locations is synchronized in real-time to prevent overselling by ensuring accurate stock levels on all channels.
- It supports efficient order management by syncing orders from different sales channels, including Shopify POS.
- Enables strategic repricing to secure Buy Boxes on platforms like Amazon and Walmart.
Supported Listing Platforms
- Amazon, Walmart, eBay, Etsy, Buy On Google, Reverb
Pricing
- Basic Plan: $99/month or $999/year with three channel integrations and up to 500 orders.
- Listings Plan: $159/month or $1,590/year for enhanced listing and pricing management.
- Full Plan: $249/month or $2,490/year for complete access to all features.
Customer Ratings
- 5.0 out of 5 stars from 13 reviews
Pros and Cons
Pros:
✅Manages listings on Amazon, Walmart, Etsy, eBay, and Shopify from one platform.
✅Automates multi-channel selling with powerful software.
✅Offers a 14-day risk-free trial for testing.
Cons:
❌Some users report a poor user experience and complex interface.
❌Lacks an advanced automated repricing engine compared to competitors like Selleractive.
Vendio
Vendio is multichannel eCommerce software for small to midsize businesses. It makes selling across multiple online channels easier by offering a centralized platform for inventory management, order processing, and marketing, all integrated into one cloud-based interface.
Features
- With Vendio merchants can easily list and sell products on multiple marketplaces from one platform.
- Offers a unified system to manage inventory and orders, enhancing operational efficiency.
- Provides resources to create professional listings and conduct marketing campaigns to attract more customers.
- Delivers detailed insights into sales, inventory, and other critical business metrics to inform decision-making.
Supported Listing Platforms
- Amazon
- eBay
- Etsy
- Personal online stores
Pricing
Free trial can be availed by contacting Vendio’s team.
- Topaz Plan: $29.95/month for 300 products, 3 GB storage.
- Ruby Plan: $49.95/month for 1,000 products, 10 GB storage.
- Sapphire Plan: $99.95/month for 3,000 products, 30 GB storage.
- Emerald and Diamond Plans: $149.95 and $249.95/month for up to 25,000 products, 150-250 GB storage, with dedicated account manager support.
Customer Ratings
Vendio has a rating of 3.5 out of 5 based on 4 customer reviews on G2.
Pros and Cons
Pros:
✅This tool centralizes inventory and order management.
✅Vendio provides advanced listing and marketing tools.
✅Provides valuable business insights through reporting and analytics.
Cons:
❌The platform’s interface may appear outdated to some users.
❌Customer support responsiveness can be inconsistent.
❌Some merchants feel that the pricing of Vendio could be improved.
Best Suited For
- Amazon Merchants: Vendio is particularly useful for sellers looking to streamline their operations across multiple channels while focusing on Amazon.
- eBay Merchants: The platform offers specialized tools for eBay sellers to optimize their listing and inventory management.
Zentail
Zentail simplifies product management for ecommerce merchants and businesses. It helps merchants easily list products across multiple sales channels. It supports online shops or stores hosted on platforms like Magento, Shopify, TrueCommerce, BigCommerce, etc.
Features
- Zentail allows merchants to manage their product catalog centrally (from one platform), ensuring high-quality listings on platforms such as Amazon, eBay, Walmart, and Google Shopping.
- Leveraging AI-powered “SMART Types,” Zentail automatically maps and categorizes listings across channels, reducing the need for manual input.
- The platform allows for real-time inventory updates and order fulfillment across all sales channels, including the use of FBA inventory for non-Amazon orders.
- Offers dashboard analytics to monitor sales performance, inventory levels, and profitability.
Supported Listing Platforms
- Amazon
- eBay
- Walmart
- Google Shopping
Pricing
- Customized pricing based on individual business needs, starting around $499 as reported by some users.
- Monthly subscriptions may vary, involving fixed per-order fees or a percentage of sales.
- No free trial or setup fees are associated with Zentail.
Customer Ratings
- Rated 4.3 out of 5 from 15 reviews on G2.
Pros and Cons of Zentail
Pros:
✅The platform is user-friendly, making it easy to create and post listings across multiple channels.
✅The onboarding assistance provided at the beginning by Zentail’s team is excellent.
✅Allows to manage all marketplaces from one centralized platform. This further saves time for merchants.
Cons:
❌While Zentail operates on a custom pricing model, users have mentioned that their service can be very expensive.
❌There are limited out-of-the-box integrations with certain marketplaces, such as Walmart.
❌The picture management and formatting tools need improvement.
❌It lacks features like advanced sales forecasting and purchase order generation.
Best Suited For
- Merchants who host their stores on Shopify, BigCommerce, WooCommerce, etc.
Sellbery
Sellbery is a product information management (PIM) software that helps e-commerce sellers manage their products across multiple popular marketplaces such as Amazon, eBay, Shopify, etc.
It is compatible with WooCommerce and Shopify.
Features
- Sellbery connects online stores to various marketplaces, enabling synchronized product listings, orders, and inventory management.
- The platform is intuitive and requires no technical knowledge, making it accessible for all users.
- Automates the listing and updating of products across multiple sales channels.
- Centralizes control over e-commerce activities, including order processing and inventory tracking.
- Provides detailed analytics and reporting to help sellers optimize performance and make informed decisions.
Supported Listing Platforms
- Amazon
- eBay
- Shopify
- Magento
- WooCommerce
Pricing
A 7-day free trial is offered.
- Marketplaces Plan: $19/month for 100 orders, unlimited channels, and SKUs.
- Dropshippers Plan: $39/month for 500 orders, includes priority support and onboarding help.
- eCommerce Guru Plan: $89/month for 1500 orders, enhanced onboarding support.
- Online Brand Sellers Plan: $195/month for 5000 orders, dedicated support, and extensive onboarding assistance.
Customer Ratings
- Rated 4.4 out of 5 based on 4 reviews.
Pros and Cons
Pros:
✅Sellbery is easy to use for connecting and syncing listings, orders, and inventory across multiple channels.
✅The platform is fast and cloud-based, making it efficient.
✅It offers an all-in-one solution for managing your entire eCommerce business.
✅The support team is helpful and friendly.
✅Sellbery captures and transfers product details like SKUs smoothly across channels.
✅It’s efficient for listing products from a Magento store on marketplaces like Amazon, Etsy, and eBay.
Cons:
❌Initial setup can be difficult and time-consuming, with limited instructions.
❌Mapping and integrating product data across channels is complex.
❌Pricing is based on the number of SKUs, which may not suit new or growing businesses.
❌Reliability issues reported, including occasional platform crashes.
❌Limited flexibility for managing product variations on some marketplaces like eBay.
❌Integration issues with certain third-party tools like Signifyd.
❌Slow updates and new feature releases.
Best Suited For
- The platform is particularly useful for sellers who are based on WooCommerce and Shopify. It offers easy integration and synchronization with major marketplaces.
- Sellbery supports growing e-commerce businesses by streamlining multichannel management and operations.
Expandly
Expandly is a versatile multi-channel inventory and order management tool that assists businesses in managing and selling products on several platforms like Amazon, eBay, WooCommerce, etc.
It simplifies complex e-commerce tasks through automation and centralization.
Features
- Allows bulk upload of products and centralized management of listings and inventory across multiple platforms.
- Automates synchronization of stock levels and manages variations and bundles efficiently.
- Centralizes order management from various channels into one screen and streamlines processing with batch printing capabilities.
- Supports bulk printing of necessary shipping documents and integrates with major carriers.
Supported Listing Platforms
- Marketplaces: Amazon, eBay, Etsy, Wish
- Shopping Carts: Shopify, WooCommerce
Pricing
- Accounting Plan: Costs $125/month for basic features, supporting up to 2,000 orders and 1,000 SKUs.
- Premium Plan: Costs $500/month for advanced features, supporting up to 7,500 orders and 15,000 SKUs.
- Expanders Plan: Costs $813/month for extensive scale operations, supporting up to 15,000 orders and 50,000 SKUs.
- Expandly Inner Circle: A premium annual investment of $63,000 for access to an exclusive mastermind group and strategic support.
Customer Ratings
- Rated 4.6 out of 5 based on 5 reviews from G2.
Pros and Cons
Pros:
✅The best part about Expandly as a multichannel listing software is that it integrates smoothly with leading marketplaces, shopping carts, and shipping services.
✅Helps prevent overselling by keeping inventory in sync across all channels.
✅Features like batch processing of documents save significant time.
✅Direct integration with Xero enhances financial management.
✅Users appreciate the responsive and helpful customer support.
Cons:
❌Some small businesses find the pricing of Expandly a bit steep.
❌New users may experience a challenging initial learning period.
❌Occasionally described as still under development with some bugs.
❌Multi-warehouse support is noted to be somewhat limited.
Best Suited For
- Multi-Channel Sellers: Ideal for merchants operating across multiple online platforms looking to centralize operations.
Bonus: Free Multichannel Listing Software
The list we discussed above includes paid software. But in case you are a merchant who is just starting out their journey and want to expand to other marketplaces while keeping your costs in check, we have prepared a list of free Multichannel Listing Software.
Sellbrite
Sellbrite makes it easy for merchants to sell on platforms like Amazon, eBay, Etsy, and Walmart. It syncs inventory and orders with your Shopify store, centralizing management and simplifying multichannel listing.
Features
- Automatically adjusts inventory to prevent overselling.
- Allows bulk listing and variant management.
- Integrates orders back to Shopify for streamlined fulfillment.
- Supports listing from multiple warehouse locations.
Supported Listing Platforms
- Amazon
- eBay
- Walmart
- Etsy
Pricing
- Free: Up to 30 orders/month, 2-hour syncs, unlimited channels.
- Pro 100: $19/month, up to 100 orders, 15-min syncs.
- Pro 500: $59/month, up to 500 orders, more frequent syncs.
- Pro 2K: $99/month, up to 2,000 orders, optimal for larger operations.
Customer Ratings
- 4.3 stars from 195 reviews.
Pros and Cons
Pros
✅User-friendly interface simplifies multichannel selling.
✅Responsive customer support provides prompt help.
✅Provides inventory syncing operational workflow.
Cons:
❌Some users have reported the sync time to be as high as 2 hours, which can be problematic for merchants to keep their inventory updated.
❌Some users report syncing inconsistencies between eBay and Shopify.
❌Support responses can be delayed during peak times.
Best Suited For
- Shopify merchants looking to expand sales across multiple online marketplaces.
- Sellers who need robust inventory management to synchronize multiple channels.
LitCommerce Amazon eBay Etsy +
LitCommerce is a multichannel management tool designed to assist merchants in listing and selling products across top channels like Amazon, Etsy, eBay, TikTok Shop, and other major marketplaces.
Features
- Multichannel Listing: Supports bulk creation and editing of listings across multiple channels.
- Inventory and Order Synchronization: Automatically updates inventory and order details between Shopify and other platforms.
- Analytics Integration: Tracks sales performance and generates detailed reports for strategic decision-making.
- User-Friendly Interface: Provides an easy-to-use dashboard that requires no technical skills.
Supported Listing Platforms
Amazon, Etsy, eBay, TikTok Shop, Walmart, and others, including social media and Google Shopping.
Pricing
- Free Plan: Supports 2 channels and 20 listings, includes advanced listing management, templates, and error reporting. Price and quantity syncing, and order synchronization are not included.
- Paid Plan: Priced at $29/month or $244/year, expands to up to 1000 listings across 3 channels, includes price and quantity modification, unlimited order sync, sales reports, and VIP support.
Customer Ratings
Rated 4.7 out of 5 from 282 reviews on the Shopify app store.
Pros and Cons
- Pros:
✅Integrates with a wide range of sales channels.
✅Offers powerful tools for inventory and order management.
✅Features robust analytics and reporting capabilities.
✅Known for excellent customer support.
- Cons:
❌Some merchants have complained about occasional technical glitches with synchronization.
❌For beginners, the interface can be a bit hard to understand adding to their challenges.
Best Suited For
- LitCommerce is ideal for Shopify merchants aiming to expand their market reach across multiple ecommerce platforms.
Multiorders Etsy & eBay Sync
Multiorders Etsy & eBay Sync helps merchants sell on Etsy and eBay directly from their Shopify store. It allows seamless connection of a merchant’s Shopify product catalog to these global marketplaces, thereby streamlining the management of listings, prices, orders, and inventory.
Features
- Easily connects your Shopify store with Etsy and eBay, allowing for the import of existing marketplace products.
- Offers tools to bulk edit or create new listings through a user-friendly interface.
- Automatically updates order information and stock levels across all connected marketplaces.
- Provides dedicated live support for setup assistance and operational queries.
Supported Listing Platforms
- eBay
- Etsy
Pricing
- The app is free to use, facilitating businesses to manage two channels and 20 listings without any costs.
Customer Ratings
- Rated 4.7 out of 5 stars from 26 reviews, indicating high user satisfaction.
Pros and Cons
Pros:
✅Efficiently handles multichannel syncing for inventory and orders.
✅Easy setup and user-friendly interface enhance the user experience.
✅Live customer support is readily available for assistance.
✅Highly praised for its effective synchronization and listing management features.
Cons:
❌Some users report challenges with initial setup and product mapping.
❌There have been instances of system errors affecting inventory levels across channels.
❌Customer support, while generally good, has had instances of delayed responses, according to some users.
Best Suited For
- Multiorders Etsy & eBay Sync is ideal for Shopify merchants looking to expand their sales on Etsy and eBay.
Now that we have seen the top 20 multichannel listing software, lets look at the criteria to pick the best software for you.
Criteria for Evaluating Multichannel Listing Software
Selecting the right multichannel listing software requires you to carefully consider several important factors:
- Supported Platforms
Check if the software supports key marketplaces like Meta (Facebook), X, Pinterest, Bing Shopping, Amazon, eBay, etc. Compatibility is essential for seamless integration.
- Cost and Flexibility
Review the software’s pricing structures to ensure they fit your budget and can grow with your business. Many providers offer flexible terms for various business sizes.
- Scalability and SKU Limits
Consider the software’s ability to handle an increasing number of SKUs and transactions as your business expands.
- User-Friendly Design
Opt for software with an intuitive interface that simplifies listing management. It should be easy to use without requiring extensive training.
- Reliable Customer Support
Evaluate the quality of support provided by the software vendor, including response times and problem-solving efficiency.
- Inventory Synchronization
The software should provide real-time updates of inventory levels across all channels, helping to prevent both stockouts and excess stock.
- Product Data Optimization
Ensure the multichannel platform listing tool can customize product data to comply with the requirements of each marketplace you use.
Final Verdict: Which Multichannel Listing Software To Choose?
In conclusion, choosing the right multichannel listing software is key for managing your sales across different platforms seamlessly.
If we had to recommend a few multichannel listing tools, then we would say, one can consider AdNabu. Especially Shopify users. It uses advanced AI to optimize product feeds and offers smooth integration with various marketplaces. This ensures your product listings are consistent and in line with the respective marketplace’s policies.
Additionally, one can also consider SellerActive and Listing Mirror. They provide strong support for multiple channels and advanced inventory management. These can be really valuable for merchants who want to diversify their online presence.
Choose the software that fits your business needs best, and start refining your online sales strategy today!
FAQs
- What is multichannel listing software?
Multichannel listing software helps you list and manage your products on multiple online marketplaces from one platform. This tool streamlines your e-commerce operations.
- Why should I use multichannel listing software?
It saves time and reduces errors by managing listings, inventory, and orders from one place. This helps improve efficiency and sales.
- What are some of the top multichannel listing software options available?
Popular options include AdNabu (especially for Shopify merchants), Sellercloud, Zentail, Shoppingfeed, and DataFeedWatch. Each offers unique features for different business needs.
- How does multichannel listing software help with inventory management?
It syncs inventory across all sales channels in real-time, preventing overselling and stockouts. This ensures accurate stock levels.
- Can multichannel listing software integrate with shipping carriers?
Yes, most multichannel listing software integrates with major shipping carriers. This allows you to manage shipping and tracking easily.
- What should I consider when choosing multichannel listing software?
Consider supported platforms, cost, ease of use, customer support, and features like inventory syncing and order management.
- Is there free multichannel listing software available?
Yes, some multichannel listing software offers free plans or trials. These include Sellbrite, LitCommerce, etc. This lets you test the tool before committing to a paid plan.
- How does multichannel listing software enhance sales performance?
It expands your reach by listing products on multiple marketplaces. This increases visibility, reduces manual work, and boosts sales.
- What are some challenges of using multichannel listing software?
Challenges include a learning curve, potential technical issues, and integration complexities. Support from the software provider can help.
- How do I get started with multichannel listing software?
Start by researching options and choosing one that fits your needs. Once you select one, sign up, integrate your sales channels, and follow the setup instructions.
