In e-commerce, understanding your customers’ needs is important, and language plays a central role. A study found that 76% of people prefer buying products in their native language, highlighting the need for Shopify merchants to use multilingual capabilities. That’s why we have come up with this blog, where we will explore the best translation apps for Shopify, which are essential for reaching a global audience.
These apps go beyond mere translation – they foster cultural connections. By translating product listings in various languages and currencies, they create a more relatable shopping experience. Such strategies enhance customer engagement and can increase Shopify sales. And that’s not all.
We’ll also provide insights on how one can select the right translation app for your Shopify store so that you can tap into new markets and serve a diverse customer base.
Are you ready? Let’s get started.
Table of Contents
- List of 9 Best Shopify Translation Apps
- Transcy: AI Language Translate
- TS Language Translate-Currency
- Weglot: Translate Your Store
- langify – translate your store
- ETranslate: Language Translate
- LangShop AI Language Translate
- Hextom: Translate My Store
- Uplinkly Language Translate
- Criteria for Choosing the Best Translation Apps For Shopify
- Impact of Translation Apps on Shopify Store Performance
- AdNabu’s Contribution to Translation Apps
- Final Thoughts
- FAQs
List of 9 Best Shopify Translation Apps
Here’s the list for you:
Transcy: AI Language Translate

Source: Shopify App Store
Transcy is a Shopify app designed to help store owners break language and currency barriers in e-commerce. It offers translation of Shopify stores into various languages and real-time currency conversion.
Features
- Multiple Translation Modes: Allows translation through AI, manual input, or expert assistance.
- Customizable Language and Currency Switcher: Features an auto-detect system using Geolocation to identify and switch to the local language and currency of the store visitor.
- Integration with Shopify Markets: Transcy seamlessly integrates with Shopify, allowing stores to expand their reach without worrying about translation limits.
- Compatibility with Various Apps: Works well with apps like Ali Reviews, Yotpo, PageFly, Shipping Bar, BOGOS, Judge.me, and more.
- User-Friendly Interface: Designed for ease of use without the need for coding skills.
- Customer Support: Offers 24/7 customer support for any issues or queries.
Pricing Plans
They offer a 7-day free trial. Their pricing plans are:
Free Plan:
- Unlimited Auto AI Translations.
- Support for 1 Language & 1 Currency.
- Translation of SEO factors.
- Integration with Shopify Payment.
- Basic Switcher settings.
Basic Plan ($11.90/month or $114/year):
- All features in the Free plan.
- Unlimited Advanced AI Translations.
- 2 Languages & 168 Currencies.
- Edit translation for 1 language.
- Find and replace the translation feature.
Growth Plan ($29.90/month or $287/year):
- Includes Basic Plan features.
- Support for 116 Languages.
- Edit translation for 5 languages.
- Glossary feature.
- Basic Auto-update translation & Replace image.
- Language redirection feature.
Premium Plan ($59.90/month or $575/year):
- Includes Growth Plan features.
- Access to a Priority server.
- Edit translation for 20 languages.
- Advanced Auto-update translation & Replace image.
- Dedicated Customer Success Manager.
Shopify Ratings
The app has an overall rating of 4.8 stars from 5469 reviews on the Shopify app store.
Pros and Cons of Transcy
Pros:
✅Transcy offers robust translation capabilities in multiple languages and efficient currency conversion in real-time, catering to a diverse global audience.
✅The app integrates smoothly with Shopify, ensuring a seamless experience. It also works well with various other Shopify apps, enhancing its functionality.
✅Transcy provides unlimited translations without any restrictions on the word count, which is highly beneficial for stores with extensive content.
✅Designed to be intuitive and easy to use, Transcy ensures a hassle-free setup process, making it accessible for users with varying levels of technical expertise.
✅The app features customizable language and currency switcher options, and it is backed by a responsive customer support team available 24/7.
✅The app has the ‘Built For Shopify’ badge, which highlights that it meets Shopify’s standards for quality, speed, and performance.
Cons:
❌Some users have reported the need for extra customization efforts when integrating Transcy with certain third-party applications.
❌There are instances where users have noticed inaccuracies in translations, requiring manual revisions for more precise results.
❌While Transcy offers a range of features, its higher-tier pricing plans might be relatively costly for small businesses or individual entrepreneurs.
TS Language Translate-Currency

TS Language Translate-Currency, also known as Transtore, is a Shopify app designed for store localization. It allows quick translation of store content into multiple languages and real-time currency conversion, supporting a global customer base.
Features
- Translation into 117 Native Languages: Including content created by third-party apps.
- Support for Native Shopify Translation API: It works with Shopify’s built-in translation system and right-to-left (RTL) languages.
- Real-Time Currency Conversion: Capable of converting over 100 currencies using live exchange rates.
- Personalized Recommendations: Provides suggestions based on a visitor’s browser preference and location.
- Customizable Switcher: A switcher that can be customized to match the store’s design for a localized experience.
Pricing Plans
- Free Plan: Includes unlimited page views, words, and products, supports 3 languages and 3 currencies, auto-translation of new content, customizable switcher, and multi-currency at checkout.
- Premium Plan ($15/month): Offers all features of the Free plan plus support for 20 languages and 100+ currencies, Shopify Markets, geolocation features, and priority support.
Shopify Ratings
The app has a 4.6-star rating based on 385 reviews, with 74% of ratings being 5 stars.
Pros and Cons of TS Language Translate-Currency App
Pros:
✅Many merchants have found the app easy to install and navigate.
✅The app is praised for its accurate and high-speed translations across multiple languages.
✅It offers the convenience of translating entire pages with just one click.
✅Includes a useful currency conversion tool, although some users reported issues.
✅The customer service team is commended for their excellent assistance.
✅The app receives regular updates, bringing new features and improvements.
✅Users appreciate its affordability and consider it a game-changer for stores.
Cons:
❌Some merchants have reported problems with the currency conversion feature.
❌The free version is limited to one language and currency, which some users find insufficient for starting a credible online store.
❌There are reports of difficulties in embedding language and currency flags into certain store themes.
❌Some users have experienced technical problems like 404 errors and app malfunctions.
❌A few users mentioned that the app does not support certain languages, like Arabic, as expected.
Weglot: Translate Your Store

Weglot falls next on our list of best translation apps for Shopify stores. It allows quick and efficient translation of store content into multiple languages in under 5 minutes. It offers a mix of machine and human translation, ensuring both speed and quality. Weglot also optimizes your store for multilingual SEO, helping to enhance your global customer reach.
Key Features
- Instant Translation: Weglot translates store content quickly without the need for coding.
- Manageable Translations: It allows for easy management and editing of translations in one platform.
- Multilingual SEO Optimization: The app follows Google’s best practices for multilingual SEO.
- Dynamic Content Translation: Weglot can translate dynamic and third-party app content.
- Visual Editor: A visual editor is available for direct editing on the website.
Pricing Plans
- Free Plan: Includes one translated language and up to 2,000 translated words.
- Starter Plan ($15/month): Offers one translated language and up to 10,000 translated words.
- Business Plan ($29/month): Translates up to three languages and includes 50,000 translated words.
- Pro Plan ($79/month): Provides translation for five languages and up to 200,000 translated words.
Shopify Ratings
Weglot has an overall rating of 4.6 stars on the Shopify App Store.
Pros and Cons of Weglot
Pros:
✅Users commend Weglot for its exceptional customer support, highlighting their quick, efficient, and hands-on approach to resolving issues.
✅Merchants find Weglot easy to use with a seamless and intuitive interface.
✅The app is praised for its ability to translate content swiftly and accurately across multiple languages.
✅Weglot is capable of translating dynamic content and content from third-party apps.
✅It enhances search engine optimization for multilingual content, a feature appreciated by many users.
Cons:
❌The free version offers only one language and a limited number of words, which may not be sufficient for larger stores.
❌Some users have reported problems with translating the checkout page, especially following Shopify updates.
❌A few users noted that Weglot might slow down the website, which could affect user experience.
langify – translate your store

langify: translate your store is the next Shopify translation app on our list. Launched in March 2014, langify supports languages such as German, English, Italian, French, and Spanish and is compatible with various third-party apps.
Features
- Automatic and Manual Translations: Offers both auto-translate options and manual translation capabilities.
- Support for Multiple Languages: Can translate content into 117 native languages, including third-party app content.
- SEO Optimization: Includes subfolders and custom domain options for better SEO.
- Currency Conversion: Converts over 100 currencies using real-time exchange rates and supports Shopify Payments.
- Customizable Language Switcher: Allows for the customization of the language switcher to match store design and user preferences.
Pricing Plans
Langify offers one pricing plan:
Basic Plan: Priced at $17.50/month, which includes unlimited manual translations, full SEO support, unlimited import/exports, and 24-hour premium support. The plan comes with a 7-day free trial. Optional auto-translation words can be purchased starting from $4.99 for 10,000 words.
Shopify Ratings
The app has received an overall rating of 4.8 out of 5 stars, based on 1,458 reviews on the Shopify App Store.
Pros and Cons of langify – translate your store
Pros:
✅Handles multiple translations efficiently, including Right-To-Left languages.
✅Praised for its ease of use.
✅Regularly updated for better performance and compatibility with other apps.
✅Known for prompt and helpful customer support, including custom code adjustments when necessary.
Cons:
❌The app lacks the capability to filter archived or draft products efficiently. This leads to unnecessary costs, as users have to pay for translating words they don’t intend to use.
❌Some users have experienced their websites being negatively affected after installing the app.
❌Users have noted that the app can be incredibly slow, sometimes taking 10-15 minutes for a page to load. Additionally, the auto-translate functionality has been criticized for poor-quality translations, requiring users to manually update all texts again.
ETranslate: Language Translate

ETranslate is another Shopify translation app that allows merchants to make their stores available in different languages and currencies. The app carries the ‘Built For Shopify’ badge, highlighting its superior quality and performance in the ecosystem.
Features
- Automatic and Manual Translations: The app supports both AI-powered and manual translations.
- Multiple Languages and Currencies: It can translate your store into 20 languages and supports 153 currencies.
- Multilingual SEO Optimization: ETranslate helps in optimizing your store for different languages to improve search engine indexing.
- Image Translation: The app can show different images based on the language selected.
- Auto-Update Translation: It automatically updates translations when new products or collections are added.
- Glossary Support: This feature helps in maintaining consistency in translations.
Pricing Plans
With this app, one gets a 3-day free trial. Other pricing plans include:
- Free Plan: Offers 5,000 translated words and AI translations for 1 language with auto-coverage for 2 languages.
- Starter ($9.99/month): Includes 30,000 translated words, AI translations for 5 languages, and glossary support.
- Growth ($19.99/month): Offers 80,000 translated words and AI translations for 20 languages.
- Premium ($49.99/month): Provides 300,000 translated words and additional features like advanced image translation.
Shopify Ratings
ETranslate has an overall rating of 4.7 stars based on 1,161 reviews on the Shopify App Store.
Pros and Cons of ETranslate: Language Translate
Pros:
✅Merchants find the app easy to use and efficient for translating website content, which is why this app has become one of the best translation apps for Shopify.
✅The customer service team has been applauded very often for their assistance.
✅The free plan offers a range of features, including currency conversion and extensive language support.
✅Long-term users highlight the high-quality translations provided by the app.
Cons:
❌Some users have experienced problems such as difficulties in uploading pictures and disappearing manual translations.
❌Issues like these have raised concerns about the app’s reliability for running a business across multiple markets.
❌While many users praise the customer service, there are instances where support has been perceived as slow or unhelpful.
LangShop AI Language Translate

LangShop is a Shopify app designed for translation and currency conversion. Its unique feature of creating different translations for the same language markets sets it apart, making it an excellent choice for stores targeting regions with dialect variations within the same language.
Features
- Multiple Language Translations: Translates your store into over 200 languages.
- Unlimited Currencies: Adds unlimited currencies for global sales.
- AI-Powered Translation Tool: Facilitates easy translation of the store, third-party apps, images, and metafields.
- Custom Switcher: Allows buyers to shop in their local language and currency.
- Geolocation Recommendation Banner: Detects customer location and browser preference for language and currency.
- Different Translations for Same Language Markets: Creates specific translations for markets that speak the same language but have regional differences.
Pricing Plans
LangShop offers a 7-day free trial. Its pricing plans include:
- Free Plan: Unlimited words and currencies, edit translations for one language.
- Basic ($10/month): All features of the Free plan, plus unlimited manual edits and 5 glossary rules.
- Standard ($34/month): Adds 5 languages, unlimited AI translations, DeepL Pro, geolocation popup, and URL translation.
- Advanced ($68/month): Includes all Standard features, plus translations for 20 languages and priority support.
Shopify Ratings
LangShop enjoys a high rating of 4.8 stars from 626 reviews on the Shopify App Store.
Pros and Cons of LangShop AI Language Translate:
Pros:
✅Merchants appreciate its easy navigation and practical design.
✅The app provides quality translations using DeepL Pro and Google API.
✅Users have praised the dedicated support team for quick and effective problem resolution.
✅The app allows customization of the language switch button, which users find advantageous.
Cons:
❌Currently, the app does not offer the ability to translate image ALT text.
❌Some users reported that the app slowed down their store’s loading speed.
❌Some users have reported that upgrading to a higher pricing plan might cause compatibility issues with other Shopify apps.
Hextom: Translate My Store

Hextom: Translate My Store is another Shopify app designed to simplify the process of translating Shopify stores into multiple languages and managing multi-currency conversions.
Features
- Multiple Language and Currency Support: Translates into 130+ languages and offers currency conversion for 180+ currencies.
- Different Translation Methods: Includes both automatic and manual translations.
- Third-Party App Translation: Capable of translating content from over 200 third-party apps.
- Image and Alt-Text Translation: Provides translation for images and their alt-texts.
- Currency and Language Switcher: Features a switcher with geolocation auto-detect, compatible with over 230 themes.
Pricing Plans
Hextom doesn’t offer a free trial.
- Free Plan: Includes auto-translation for 5 languages and editable translation for 20 languages.
- Basic Plan ($9.99/month): Expands auto-translation to 10 languages, with additional features like language/currency redirection.
- Pro Plan ($19.99/month): Further extends auto-translation to 50 languages, with image translation and a glossary.
- Business Plan ($49.99/month): Offers auto-translation for 133 languages and advanced translation filters.
Shopify Ratings
The app holds a 4.8-star rating based on 1,483 reviews on the Shopify App Store.
Pros and Cons of Hextom: Translate My Store
Pros:
✅Users commend the app for its accurate translations across a range of languages.
✅The app is noted for its ease of use and intuitive design.
✅Hextom’s support team is recognized for being prompt and effective in resolving issues.
✅The app’s SEO-friendly nature is appreciated for boosting sales.
Cons:
❌Users report that the app fails to add Hreflang and Canonical tags, leading to Google penalties for duplicated content and reduced SEO effectiveness.
❌Some users complain about the app’s inadequate real-time translation, resulting in subscription cancellations and loss of previously available features.
❌Problems with photo synchronization across different pages and inaccurate translations have been reported by a few users.
❌Some users felt the app was ineffective for medium-sized stores, translating only a limited portion of their content.
Uplinkly Language Translate

The Uplinkly Language Translate app for Shopify is an AI-powered tool designed to automatically translate a store into over 100 languages.
Features
- Automatic Translation: The app can automatically translate your store into over 100 different languages.
- Language Selector: Uplinkly Language Translate offers various options for customers to choose their preferred language. These options include flags, drop-down selectors, popup selectors, and more, enhancing user experience and accessibility.
- Auto-mode: This feature automatically detects your customers’ language settings, ensuring that they see your store in a language they are comfortable with.
- Customization: The app allows you to customize the language display according to your store’s design and branding. You can choose between flags, drop-downs, or popups to match the style of your website.
- Integration: It offers easy integration with your Shopify store, and you can get assistance from the support team to add the widget to your menu or footer, ensuring a smooth and hassle-free setup process
Pricing Plans
With this app, there’s a 7-day free trial.
The app offers two pricing plans:
- Basic Plan: Free
- Unlimited visitors
- Mobile and desktop responsive
- Enable up to 10 languages
- Unlimited support
- Professional Plan: $9/month
- Includes everything in the Basic Plan
- Enable unlimited languages
- Professional design implementation and support
- Customization service
- Theme integration
Shopify ratings
Uplinkly Language Translate has an overall rating of 4.8 out of 5 stars based on 152 reviews.
Pros and Cons of Uplinkly Language Translate
Pros:
✅Users find the app simple to install and integrate seamlessly with Shopify stores.
✅The app is praised for providing high-quality translations in up to 10 languages.
✅Merchants value the customization features, including adjustments to the language floater bar and color changes.
✅The support team is commended for their quick responses and helpfulness in customization and integration.
✅The app is recognized for its potential to boost sales by catering to non-English speaking customers.
Cons:
❌Some users have reported that translations do not always make full sense, affecting the app’s reliability.
❌In certain cases, the language selection button obscured important elements like the checkout button, impacting sales.
❌Users have noted that the app’s performance can vary between different stores.
❌Issues like error messages have been reported after uninstalling the app.
With that, our list of best translation apps for Shopify ends here.
Criteria for Choosing the Best Translation Apps For Shopify
When selecting the best translation app for your Shopify store, consider these factors to make the right decision:
- Language Support: Ensure the app covers a broad range of languages. Apps like Weglot, Translate & Adapt, and Transcy offer extensive language options, which is important for improving your reach.
- Integration Capabilities: Look for apps that integrate seamlessly with Shopify. This integration is important for maintaining a consistent user experience across your store.
- Ease of Use: A translation app should be intuitive and easy to use, minimizing the learning curve and allowing you to implement translations quickly and efficiently.
- Customer Support: Choose an app backed by reliable customer support. This aspect is crucial for resolving any issues quickly and efficiently.
- Pricing: Consider your budget and the app’s pricing structure. Some apps offer free plans with basic features, while others may require a subscription for more advanced options. Weglot, for example, offers a free plan suitable for smaller stores.
- Additional Features: Some apps provide extra features like currency conversion, which can be a significant advantage for international sales.
- SEO Optimization: Ensure the app supports SEO best practices, especially if you aim to rank high in search engines in different languages.
- Quality of Translations: Assess the accuracy and quality of translations. The app should provide contextually and culturally appropriate translations, not just literal word-for-word conversions.
- Real-Time Translation Updates: Choose an app that offers real-time translation updates, ensuring your content is always current and relevant.
- Customization and Control: The ability to customize translations and manually edit them is essential, allowing you to maintain control over your brand’s voice and messaging.
Remember, the best translation app for your Shopify store depends on your specific needs. It’s advisable to test a few options so that you can explore their capabilities before making a final decision.
Impact of Translation Apps on Shopify Store Performance
Shopify store owners are increasingly turning to language translation apps to cater to a diverse customer base. Here’s how these apps impact store performance:
- Customer Experience: A Shopify language translation app makes your store accessible to a wider audience by presenting content in multiple languages. This approach not only attracts global customers but also builds trust and loyalty.
- Sales Growth: By breaking language barriers, these apps open new markets, leading to an expanded customer base and increased sales.
- SEO Enhancement: Multilingual content greatly improves a website’s SEO, enabling it to rank in search results across different languages and thus attract more organic traffic.
While Shopify translation apps handle the linguistic aspects of reaching a global market, efficient product feed management is another key element for international e-commerce success. You might wonder, why so?
Well, it’s because product feeds are the backbone of how your products are presented online. They’re about showcasing your products in a way that resonates with diverse international markets.
This involves adapting product details to fit local cultures, currencies, and shopping habits. Product feeds need to be dynamic, reflecting real-time changes in inventory, pricing, and product specifications across different regions.
And this is where a Shopify product feed management app like AdNabu becomes very important.
AdNabu’s Contribution to Translation Apps
Here’s how AdNabu enhances the functionality of Shopify translation apps:
- Multilanguage Feed Creation: AdNabu scans the Shopify side for available translations (created by the third-party translation app for Shopify) and creates feeds for these languages. This process ensures that the product listings in Google Shopping feeds reflect the translated content accurately and also address the nuances of different languages and cultures, making them accessible and relevant to users in different markets.
- Streamlined Feed Management: AdNabu simplifies the management of these multilingual feeds, addressing challenges such as updating product information instantly, currency conversions, and aligning with local tax and shipping rules.
- Better User Experience and Engagement: The linguistically relevant and localized product feeds that are created help improve user engagement and increase click-through rates from international customers.
- Globalized Reach: AdNabu’s multilanguage feeds effectively broaden the reach of Shopify stores, enabling them to target various countries and expand their global presence.
- AI Feed Optimization and Bulk Edit: AdNabu’s AI-powered optimization and bulk editing capabilities ensure that your translated product feeds are not just linguistically accurate but also optimized for maximum performance across all online marketplaces.
- Multi-Currency Feature: Complementing translation apps, AdNabu’s multi-currency feature further improves the global customer experience. It allows customers to view products in their local currency.
- Error-Free Product Approvals: AdNabu ensures that each listing, in every language, undergoes a meticulous data review before submission to Google Merchant Center and other channels. This guarantees error-free product approvals, enabling smooth and uninterrupted ad campaigns.
- Simplified Multi-Channel Marketing: AdNabu makes creating multi-channel and multilingual product feeds more manageable, allowing you to focus on scaling your business.
In essence, AdNabu goes a step further by streamlining feed management, optimizing for global reach, and ensuring that your store’s multi-language content is understood well and strategically positioned for success.
Final Thoughts
To sum it up, we’ve explored how the right Shopify language translation app can be a game-changer for e-commerce businesses aiming to go global. With options like Transcy and Weglot, each offering unique features like efficient translations, real-time currency conversion, and SEO optimization, breaking down language barriers has never been easier.
It’s important to select an app that aligns with your business needs, target languages, and store compatibility, as the right app can either make or break your business. Choose wisely, and good luck!
FAQs
- How do translation apps enhance customer experience on Shopify stores?
Translation apps significantly improve the customer experience on Shopify stores by offering content in multiple languages, attracting international customers and fostering trust. They reduce bounce rates and boost conversion rates by providing a relatable shopping experience. Additionally, these apps enhance brand image and competitive edge in global markets.
- Are there any free translation apps for Shopify, and how effective are they?
Yes, there are free translation apps available for Shopify, which are quite effective for basic translation needs. One example is ‘Uplinkly Language Translate’, which supports over 100 languages and is known for its quick and easy installation and language auto-detection features.
Additionally, ‘Translate Your Store – Weglot’ offers a free version and is recognized for its quick translation capabilities, compatibility with various themes, and multilingual SEO optimization.
- How do product feed management apps like AdNabu complement translation apps in Shopify?
Product feed management apps like AdNabu can complement translation apps by ensuring that product listings are not only translated but also optimized for different marketplaces and advertising platforms. This combination helps in reaching a broader audience while maintaining consistency in product information across various languages and platforms.
- Can the best translation apps for Shopify handle complex languages like Chinese or Arabic?
Translation apps for Shopify, like Shopify’s Translate & Adapt, effectively handle complex languages, including Chinese. However, Arabic is not supported by Shopify’s native app. Other apps like Transcy and Weglot do offer Arabic translation,using smart technology and professional translators for accurate language conversion and multilingual SEO optimization.
- What are the challenges of using translation apps in Shopify, and how can they be overcome?
Using translation apps in Shopify can pose challenges like ensuring accurate and culturally relevant translations, updating translations regularly for dynamic content, and compatibility with Shopify themes and apps. To overcome these, it’s important to regularly review translations for accuracy, check app compatibility with your store’s theme, and consider professional translation services for complex languages.
- Which is the best translation app for Shopify?
Identifying the best translation app for Shopify depends on specific needs, but popular choices include Weglot and Transcy. Weglot is known for its comprehensive translation and SEO features, while Transcy stands out for its auto-updating features and support for multiple languages and currencies.
- How do translation apps integrate with existing Shopify themes and plugins?
Translation apps for Shopify integrate through the Shopify admin panel, allowing direct management of translations. They are compatible with Shopify themes, adding translation layers without altering the original design. These apps use Shopify’s API for dynamic translation, ensuring compatibility with third-party apps.
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